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Ford and Fox Factory Vehicles have unveiled the Expedition Tremor: Project Overland, a concept build that shows how far a full-size overlanding SUV can go.
Modifying a rig is central to off-road culture. Project Overland shows how Ford sees that culture and the customers in it. It also works as a test bed. Ford Design, Ford Customization, and Fox are using it to learn what customers want from a purpose-built overlanding SUV. They are also looking at where they might collaborate next. The vehicle is meant to be aspirational but grounded in the capability customers value.
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Project Overland, a Concept Made for the Off-Road
Overlanding is about preparedness and self-sufficiency far from paved roads. For many owners, a vehicle is never finished and improves a little every season. Project Overland answers a simple question: How can Ford show everything Expedition makes possible for a family that wants to go and do more? The dream scenario is a long highway drive that turns to remote trails, an off-grid camp, and an early start the next morning.
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Project Overland, a Concept Made for the Off-Road
Ford and Fox built the vehicle in layers.
Note: Project Overland is a specialty modified concept vehicle. It includes third-party components that may affect compliance with federal safety standards and other federal, state, or local laws.