All That’s New with the Latest Ford Puma

The first of the new models is the Puma Gen-E Black Edition. Based on the Puma Gen-E, it adds the option of an exclusive new exterior colour with contrasting exterior details, alongside matching interior touches and an enhanced specification.

Puma Gen-E Black Edition adds eye-catching Azura Blue exterior paint, and contrasts this with a black-painted roof and door mirror caps. Puma Gen-E Black Edition also rides on eye-catching Asphalt Black Matt 18-inch alloy wheels.

The unique visual touches continue inside too, with Candy Blue stitching across the seats, doors and dashboard, alongside a dark themed interior including headlining and unique scuff plates.

Puma Gen-E Black Edition can also help drivers see the way ahead more clearly in low-light conditions with standard Dynamic Matrix LED headlights. These feature technologies such as Glare Free High Beam, and Predictive Dynamic Bending Light which can automatically alter the beam pattern to match the driving conditions.

The second new model is the Puma ST Edition which builds on the sporty Puma ST Powershift, adding upgraded suspension for an even more dynamic driving experience and distinctive design details inside and out to maximise the fun factor.

Starting with the sporty and capable Puma ST Powershift, Puma ST Edition adds the Handling Pack which brings with it enhanced suspension, while detailed visual changes for an even more dynamic and engaging ST experience.

Puma ST Edition features coilover suspension by motorsport specialist KW Automotive, with stiffer springs that lower the ride height by 10mm and dampers that use sophisticated valve technology, combining for superior response and even greater road and track capability.

The new special edition model is easy to spot thanks to its striking Azure Blue exterior paint and contrasting black-painted roof, while inside it features illuminated scuff plates and a sports steering wheel. 

Puma is now also available with BlueCruise that allows the driver to take their hands-off the wheel while keeping their eyes on the road, on more than 139,000 kilometres of designated highways across Europe called Blue Zones, to help make long drives and stop-and-go traffic easier and more enjoyable.

Puma customers can choose to activate BlueCruise based on their needs via a one-time purchase, for those who don’t want to worry about activating BlueCruise again on their vehicle, or through a flexible monthly or annual plan, for those who want to use it at certain times of the year, such as long summer holiday road trips.