Ford Pickup Owners Become "Life Guardians," Weaving a "Life Safety Net" Across the Plateau

Imagine this: across the vast expanse of the Qinghai-Tibet Plateau, every winding road and towering snow-capped peak conceals a challenge to life itself. Here, a sudden accident often means a race against time.

Recently, a group of extraordinary "hardcore" heroes embarked on a journey of profound significance—the "ForDR Alliance" emergency response promotion campaign around the Tibetan region—driving their Ford F-150 Raptors.

These owners are not just off-road enthusiasts but seasoned rescue team members! Under the professional organization of the Blue Sky Rescue Tactical Team, they ventured deep into Qinghai Yushu, Guoluo, and Haixi prefectures, traversing thousands of miles for one purpose: to deliver the most practical "life-saving skills" to over 300 individuals living there—from key personnel in functional units to teachers and students in rural schools, as well as staff at nature conservation stations and ordinary residents.

This initiative, supported by Ford China's 2025 "ForDR Program", represents the perfect fusion of Ford owners' strength and professionalism, collectively weaving an unbreakable "life safety net" across the plateau.

On the plateau, the harsh terrain and unpredictable climate make disaster threats omnipresent. First aid is the critical first step in saving lives, which is why the destinations of this mission were all exceptionally significant venues.

They brought the classroom into the Public Security Bureau and Fire Brigade in Qumalai County, enhancing the guardians' capabilities for self-rescue and mutual aid. They climbed to one of the highest-altitude schools, Angnao Village Primary School in Zhaqing Township, Zaduo County, teaching the children on the snowy plateau how to protect themselves. They also visited the Sanjiangyuan Yellow River National Nature Reserve workstation and the Hala Lake Management Station, providing these solitary guardians of nature with a sense of security and support.

The training team used real-life cases from their personal experience, vivid explanations of principles, and hands-on demonstrations to teach everyone useful skills like CPR and wound bandaging. More importantly, they specially emphasized the "unique techniques" and key essentials for performing first aid in the special high-altitude environment.

Owners and trainees were divided into groups for practice, with one-on-one error correction and guidance to ensure everyone solidly mastered the skills. After the event, seeing the participants' serious dedication to learning and the hopeful look in their eyes, the rescue team members felt all their arduous travel was worthwhile. They not only left behind knowledge but also provided warm first-aid kits, adding a tangible layer of protection for the guardians of the Sanjiangyuan and Yellow River Source.

Professional Commitment: Converging the Wildness and Compassion of Owners

The "ForDR Alliance" emergency response promotion campaign around the Tibetan region provided Ford Raptor owners with an ideal platform: transforming their professional rescue skills and deeply held passion for public welfare into tangible contributions to society. Their actions prove that the strength of Ford owners extends far beyond conquering wild landscapes, it also lies in safeguarding lives and upholding responsibility.

In the future, the story of the "ForDR Program" will continue. It will unite more Ford owners and professional rescue forces across China, continuously enhancing public awareness of disaster prevention and mitigation and capabilities for self-rescue and mutual aid. Because the true journey is one carried out with a mission to protect—delivering love and safety to every place in need.