Mustang Celebrates 60 with Can’t-Miss Owner Event April 17 

Mar 27, 2024

Nearly sixty years ago, Ford unveiled the original Mustang at the World’s Fair in New York. This April, the next chapter of Mustang begins with an epic Mustang fan event at Charlotte Motor Speedway.

Owners and fans in attendance will get a first look at a limited edition 60th Anniversary Appearance Package and try new, exclusive Mustang ownership experiences rolling out over the next year.  

They’ll meet Ford Performance racing drivers, get up close and personal with monster Mustangs, including the Mustang Mach-E 1400, and see the entire array of racing Mustangs in one place. Ride-alongs in Mustangs on a drift track and around Charlotte’s famed Roval will give a first-hand taste of not just Mustang performance, but some of the skills they can learn through Mustang’s new ownership experiences. 

Owners can also learn about Mustang in the aftermarket through the Pony Personalization Corner, which will include exhibits from RTR and others. 

"The popularity of Mustang is rooted in its ability to evoke emotion – whether it's the roar of the engine or the sight of its iconic silhouette, it sparks a visceral connection,” said Joe Bellino, Mustang brand manager, North America. “This year, we’ll start to connect with Mustang customers in exciting new ways.”

Customers, clubs, and dealers are invited to celebrate the spirit of freedom, passion, and innovation at this event. The event will also be livestreamed starting at 5 p.m. EDT. 

For more information about the Ford Mustang 60th Anniversary Edition and to stay updated on availability, visit  

Mustang is America’s Best-Selling Sports Car

Ford Mustang is America’s best-selling sports car based on 2023 U.S. registrations – and the best-selling sports car globally for more than 10 years, as more than 59,000 customers took delivery of a Mustang last year. Ford has delivered nearly 1 million pony cars in the past decade. The all-new Mustang which rolled out in North America in 2023, is now headed to customers in 85 markets around the world, including China, Europe, Australia, and South America. Seventh-generation Mustang owners can celebrate the 60th anniversary with an exclusive new feature coming to their cars via software update around April 17, which marks the date Mustang was introduced at the 1964 World’s Fair.