TBT: Looking Back at Modern Bronco Milestones

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TBT: Looking Back at Modern Bronco Milestones

Aug 10, 2023

<2 MIN READ

Interests: Ford Fun Ford Performance Heritage

Interests: Ford Fun Ford Performance Heritage

It’s already been more than six years since Ford announced the company would be resurrecting the Bronco name. In honor of the iconic SUV’s 58th anniversary on Aug. 11, we’re taking a look back at some of the milestones of the current-generation Bronco.

You can help us celebrate Bronco’s anniversary, too. Submit your #BuiltWild Bronco photos, videos and stories on @BlueOvalNow by Friday, Aug. 11. Submissions with the most likes and comments will have a chance to win a Bronco fire pit! Click here to share yours!

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Bronco Milestones
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The End: June 12, 1996: Final Ford Bronco produced at what is then known as Michigan Truck Plant after five generations and more than 1.1 million Broncos built.
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A New Beginning: Jan. 9, 2017: Ford Bronco’s return is announced at the North American International Auto Show. The return to North America of the Ford Ranger, to be built alongside Bronco, is also revealed.
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First Glance: March 15, 2018: New Bronco is teased at Ford Uncovered event.
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A Historic SCORE: Nov. 4, 2019: Bronco R race prototype, which hints at the upcoming Bronco production model, debuts at the Baja 1000 to celebrate the 50th anniversary of Rod Hall’s historic win.
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More Doors: July 6, 2020: The first-ever Bronco four-door model and smaller Bronco Sport are announced, joining the two-door model to create the Bronco family.
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Debut: July 13, 2020: Ford reveals the all-new Ford Bronco family in primetime across Disney’s Media Networks, including ABC, ESPN, National Geographic and Hulu.
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Booming Demand: Aug. 13, 2020: Reservations for the two- and four-door Bronco models reach more than 165,000 in just three weeks.
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A Winning Icon: Feb. 1, 2021: Three all-new Bronco 4400 series race vehicles debut at the King of the Hammers off-road event. Bronco 4600 stock class race vehicle announced Feb. 3, 2021. On April 30, 2021: Two lead Ford Bronco engineers pilot a fully stock 2021 Bronco Badlands four-door SUV across the harsh terrain of Mexico’s Baja peninsula for a podium finish in the NORRA Mexican 1000 off-road rally.
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Here We Go! June 15, 2021: Production of the 2021 Ford Bronco begins at Michigan Assembly Plant after a $750 million upgrade and the addition of 2,700 jobs. More than 125,000 Bronco orders had already been placed at the time, with reservations totaling more than 190,000 in the U.S. and Canada.
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A Global Icon: March 15, 2023: Ford announces Bronco will soon be available to order in select European markets for the first time.
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Like Le Mans '66, but More Dirt: Feb. 10, 2023: Ford Bronco repeats 1-2-3 podium sweep in the 18th annual King of the Hammers ULTRA4 4600 stock class.

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