Dressed to Impress: Serena Williams, Lincoln Navigator make an impression

Nov 07, 2023

Talk about making an entrance! Last night, Lincoln’s flagship Navigator and long-time brand ambassador Serena Williams were both red carpet ready at the 2023 Council of Fashion Designers of America Inc. (CFDA) Awards in New York City.

The Lincoln Navigator is already very Serena and ‘dressed up’ like this it’s even more so. I have always liked strong, bold design and black details. Plus, my own Navigator always brings so much comfort and serenity into my life, so it really helps me arrive to these big moments feeling calm.
Serena Williams

The two icons arrived in style as Williams made her showstopping entrance in a custom-wrapped Navigator that complemented her Thom Browne black, sequin gown. The evening was a significant moment for Williams as she became the first athlete to receive the Fashion Icon award, underlining her multifaceted achievements as a tennis legend, entrepreneur, philanthropist, designer, and more.

The CFDA, a not-for-profit trade association established in 1962, plays a pivotal role in amplifying creative excellence and positive impact in American fashion. In addition to hosting the renowned CFDA Fashion Awards, the organization's mission extends to strengthening American fashion's global influence, with an emphasis on creative innovation and business sustainability.