What They’re Saying: Maverick First Drive Impressions


The all-new Ford Maverick spent last week being taken through its paces by dozens of members of the press in Nashville, Tennessee and their first drive impressions are out! Reviewers were overwhelmingly smitten and more than a few admitted to having placed an order already or considering doing so. The more practical size, incredible fuel economy, amazing versatility and thoughtful interior won universal praise. Here’s a sampling of the raves and rants from across the industry.


Raves
Maverick is compact yet it doesn’t feel tiny in any way, you’ll be a happy camper driving to trailheads, the hybrid gets impressive fuel economy, and if a vehicle could be a Leatherman tool, this is it. Every automaker claims their that their vehicle will appeal to a younger crowd, this is one of the few times that I actually believe that’s true. - Tom Voelk, Driven Car Reviews

I’m driving something that’s extremely rare – a base model at a press launch. I gotta tell you guys, this never happens. It shows a lot of confidence that Ford has in this vehicle to show it without any bells and whistles. – Chris Paukert, CNET/Roadshow

Even if you’ve never considered a pickup truck in your life before, you should put the Maverick on your shopping list. If you’re considering a Civic or Corolla or RAV4, you should take a look…it’s an awful lot more practical. – Alex Dykes, Alex on Autos

This is very much a product of our times, it’s efficient, it’s affordable, it’s incredibly utilitarian, and it looks like a pickup truck which is really what people are wanting these days. – Aaron Bragman, Cars.com

I knew I'd like the Maverick's efficiency; I wasn't expecting to be quite so smitten with its cabin, which feels cheap and cheerful in the best way. Ford's designers have been unapologetic with their use of tough plastics that look and feel like plastic, giving the cabin an honest charm. - Jonathan Gitlin, Ars Technica

Over the road, the Maverick has the resolute solidity of a unibody SUV with a firm ride that enables the lofty payload and benefits body control. A flourish is playful lift-throttle rotation at the limit, reminiscent of the compact hatchbacks that Ford no longer sells. - Dave Vanderwerp , Car and Driver

I have a very good feeling we’re going to be talking a lot about the Ford Maverick, there’s a lot to talk about. First of all an incredible starting price, second of all a hybrid powertrain that gets sick gas mileage, thirdly, there’s a lot of really great tech in here that comes standard. – Lyn Woodward, Kelly Blue Book

I think this is the death of the sedan. If you give me a four door mid-size or full-size sedan and I can get this instead for less money, get better fuel economy and I have the bed utility to do whatever I want to do… I think this is the future. – Tim Esterdahl, Pickup Truck and SUV Talk

Occasionally an automaker takes the bold step of creating a new segment entirely and that's where things get interesting. After spending time in the new Ford Maverick, it's clear that Ford has created an entirely new category of truck that both stands on its own and at the same time makes a compelling cross-shop against cars and trucks from entirely different classes. - Victoria Scott, Motor1

I'm not saying it's impossible to stump the Maverick—there's always a load too big or a parking space too small—but in everyday life, it ought to be just right. Ford built a small pickup that's endearingly quirky and delightfully handy, all while keeping the price down and the value respectably high. – Caleb Jacobs, The Drive

The 2022 Ford Maverick is one of those rare vehicles that almost impresses me more for what’s not there than what is there. That’s because what’s not there is something that’s pervasive in not just the automotive world, but so many aspects of life: BS. – Jason Torchinsky, Jalopnik

The bed’s side walls are low enough that it’s easy to reach over them to get stuff out, a welcome change from full-size and even midsize pickups that have grown so tall many buyers need a stepladder to access their cargo. – Mark Phelan, Detroit Free Press


The Maverick isn’t a crossover cosplaying as a truck, I like that it really gives you the full experience. – Ryan Zummallen, Edmunds

This is a absolute win for Ford, a small truck, a hybrid, all wheel drive front wheel drive, a gasoline version it’s going to be a big vehicle in the future for them, and a big seller, absolutely no doubt. Big thumbs up from us. – Mike Caudill, Our Auto Expert

Need a vehicle that can haul some adventure gear, tow your trailer or be versatile for your small business? Check out the Maverick. Want a cheap lease car for your teenager or college student they won't complain about? Boom, Maverick. Maybe you're just a young single dude bored with the endless compact crossover cacophony? Let's talk Maverick. – Tyler Duffy, Gear Patrol

So, after experiencing the Maverick first-hand, it holds up to and even exceeds my expectations....The big question now is, can Ford build these things fast enough?" – John Beltz Snyder, Autoblog

Pickup trucks are many things: practical, durable, sometimes comfortable, but we'd rarely call them exciting to drive. The Maverick is… dare we say… fun? Because it's based on a unibody design that's shared with the Escape and Bronco Sport, the Maverick drives more like an SUV than a pickup truck. You can chuck the Maverick into a corner without fear it may tip over or lose control. With some better tires and brakes, we might even call it sporty. – Jared Rosenholtz, Carbuzz Rants

Rants
There’s one negative thing about the hybrid powertrain which is that it’s not available with all-wheel-drive. – Lyn Woodward, Kelly Blue Book

We weren't exactly thrilled with the seats. They weren't the most comfortable, and we wonder how well they'd support occupants over a long trip. – Mike Floyd, Motor Trend

Unfortunately most other advanced driver assist require going all the way up the Mavs trim ladder including adaptive cruise, and that is frustrating.– Chris Paukert, CNET/Roadshow

The 8-inch interface screen runs the SYNC 3 systems that’s a bit rudimentary, it’s not as good as SYNC 4. – Tom Voelk, Driven Car Reviews

The only part of the base model I found disappointing is that cruise control and power mirrors are not available; you have to spring for the next trim level, the XLT, to get those, which seems like a punitive bit of cost-cutting in a vehicle that otherwise eschews making base buyers feel like they were missing out on key functionality. – Victoria Scott, Motor1

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thumbs-up

"This is a absolute win for Ford, a small truck, a hybrid, all wheel drive front wheel drive, a gasoline version it’s going to be a big vehicle in the future for them, and a big seller, absolutely no doubt. Big thumbs up from us." – Mike Caudill, Our Auto Expert

gets sick gas mileage

"I have a very good feeling we’re going to be talking a lot about the Ford Maverick, there’s a lot to talk about. First of all an incredible starting price, second of all a hybrid powertrain that gets sick gas mileage, thirdly, there’s a lot of really great tech in here that comes standard." – Lyn Woodward, Kelly Blue Book

can we build them fast enough?

"So, after experiencing the Maverick first-hand, it holds up to and even exceeds my expectations....The big question now is, can Ford build these things fast enough?" – John Beltz Snyder, Autoblog