- Ford Makes Dakar Rally Debut in 2014
ROSARIO, ARGENTINA – Team Ford Racing makes its official Dakar Rally debut with two South African-built Ford Rangers in the grueling 2014 event, taking place from 5-18 January in South America.
- Ford Argentina Developed Its 6th Consecutive National Technical Skills Competition
BUENOS AIRES, Argentina - Ford Argentina developed its 6th National Technical Skills Competition, a contest involving the best six technicians of Ford Argentina Dealership Network, who demonstrated an outstanding performance during the period 2012-2013 in the specialty “Electronic and Electrical Systems Diagnosis” of the Masters Program.
- New Ford Focus and New Fiesta, Best of the Year in Latin America by Auto Media
SÃO BERNARDO, Brazil – With a good recognition, the New Ford Focus was elected as the "Latin American Car" by the automotive media of 11 countries of the region. Ford also took the second best position with the New Fiesta in this regional award which gathers over 55 auto journalists. The Americar Award selects the best cars of the year sold in Brazil, Argentina, Chile, Colombia and Mexico, among other markets.
- Ford Focus and EcoSport Earn Five-Star Safety Ranking from Latin NCAP
SÃO BERNARDO, Brazil - Ford was one of the big winners in the fourth stage of the New Vehicle Assessment testing program for Latin America held by Latin NCAP, an independent new vehicle assessment program for the region.
- New Fiesta, Focus, Fusion and EcoSport are Rated "2014 Best Purchase", by Motor Show Magazine
SÃO BERNARDO, Brazil - Ford was the major winner brand in the "2014 Best Purchase" poll, conducted by Motor Show magazine, with four blue oval models selected as the best in their categories.
- Ford Argentina Celebrates its 100th Anniversary with Employees and Stakeholders
BUENOS AIRES, Argentina - Ford Argentina celebrated its 100th anniversary of uninterrupted presence in the country with a visit by Bill Ford, Mark Fields, Ziad Ojakli, Steven Armstrong and other regional executives to commemorate this key date. The executives’ visit balanced the celebrations of Ford’s accomplishments in the country with a confident, future-looking message of our commitment to Go Further, cultivate the local talent and market for continued growth, and lead the auto industry here through innovation.
- Ford Argentina Celebrates its 100th Anniversary
Buenos Aires, ARGENTINA - Ford Argentina celebrated its 100th anniversary of continuous presence in the country with the visit of Bill Ford, the great grandson of American industrialist Henry Ford and Executive Chairman and Chairman of the Board of Directors of Ford Motor Company.
- Ford Unveils All-New Ka Concept
CAMAÇARI, Brazil – Ford unveiled today the Ka Concept to over 4,000 employees, government officials and media at its Northeast Industrial Complex in Brazil. The Ka Concept is a sleek, compact hatchback that features bold design, top engineering and innovative technologies.
- Ford Unveils All-New Global Small Car Concept in Brazil
CAMAÇARI, Brazil – The all-new Ford Ka Concept – a sleek, compact hatchback that features bold design, quality engineering and innovative technologies – envisions a new choice for entry-level urban consumers in Brazil and other key markets around the world.
- Ford Vehicles Wins Important Comparative Tests Against Top Competitors in Brazil
SÃO BERNARDO DO CAMPO, Brazil - Ford products in Brazil had an outstanding recognition over its competitors in three of the main automotive comparative tests performed by national influent publications.
- Ford Brazil sets Interactive Campaign on the Internet to present the New Focus
SÃO BERNARDO DO CAMPO, Brazil - Ford set an interactive digital campaign, allowing a virtual test-drive in the New Focus, the newest launch of the brand in the Brazilian market. With the arrival of these new units in Ford dealers throughout the country, this action is named "Focus Dublê Service" and can be seen through this link.
- Ford Brazil Employees Collect Donations to a Child Cancer Center
SÃO BERNARDO DO CAMPO, Brazil - On October 18th, Ford São Bernardo do Campo employees promoted the 22th Meeting of Ford Friends, which brought together about 132 people to celebrate the union born between professionals from different areas and different teams from the Company.
- Ford Trucks Presents New Global Transit in São Paulo
SÃO PAULO, Brazil - Ford Trucks has presented the new 2014 Transit at the 19th International Transport Industry Trade Show, Fenatran, in São Paulo. The model to be launched is premiering in South America, following the global exhibition program that anticipates the Ford’s new design trend for vans.
- Ford Brazil Promotes New Fusion’s Test-drive in São Paulo
SÃO BERNARDO DO CAMPO, Brazil - Ford Brazil hosted a unique demonstration program with the New Fusion for travelers who use the supplementary parking lot Airport Park at the International Airport of São Paulo. The transfer, usually made by Ford Transit vans, was made by the New Fusion 2.5 Flex, 2.0 EcoBoost or Hybrid versions, with special drivers until the points of boarding and landing.
- Ford Brazil Opens New Customer Center & Inaugurates Service Advanced Technology
SÃO BERNARDO DO CAMPO, Brazil - Ford has improved its service center by opening new facilities and applying advanced technology resources in the sector. The goal is to increase performance, service productivity and guarantee a wide, straight and fast connection with the customer.
- Ford Northeast Industrial Complex Donates Oral Hygiene kits
CAMAÇARI, Bahia - The Citizenship Committee of Ford Northeast Industrial Complex had a special solidarity initiative, as part of the Global Week of Caring actions. The volunteers donated oral hygiene kits to the Emanuel Social Institution, located in Camaçari, Bahia.
- Ford Venezuela Employees Take Part in International Coastal Cleanup Day
VALENCIA, Venezuela – More than 200 Ford Venezuela employees and family members teamed up to participate in the International Coastal Cleanup Day at the Bay of Patanemo, on the Coast Carabobo’s state, where Ford Venezuela plant is located.
- Ford Launches Unprecedented Test-Drive in National Program
SÃO BERNARDO DO CAMPO, Brazil - Ford launched a wide and unique advertising campaign, inviting people to perform a test drive with their vehicle line-up. Named TecnoDrive, this program can be carried out at both Ford dealers and special events in São Paulo, Campinas, Rio de Janeiro, Belo Horizonte, Curitiba, Brasília and Salvador, during October and November.
- Ford Introduces the New Focus in Argentina
MENDOZA, Argentina – Ford presented the New Focus’ complete lineup for the press at an event in Mendoza, Argentina. The four-day event is going to be attended by 230 South American journalists and online influencers and includes the Sedan and the Hatch models’ test-drive - both introduced in two engine and catalog versions, created in order to meet the consumers' different profiles.
- Ford Argentina Launched the New Kuga
BUENOS AIRES, Argentina - Last Sep 5th, Ford launched the Kuga’s new generation, for Argentine lifestyle and automotive media. The new compact SUV is highly recognized for its impressing design, technology, versatility, security equipment and comfort.
- Ford Brazil Promotes the 8th Global Week of Caring
SÃO BERNARDO DO CAMPO, Brazil - Ford has performed the 8th edition of its Global Week of Caring, an initiative which encourages their employees to take part in community projects worldwide. In Brazil, several solidarity actions have been carried out, engaging all Ford employees around the country.
- Ford’s Extra Heavy Duty Truck Campaign Goes Prime Time
SÃO BERNARDO DO CAMPO, Brazil – Ford Trucks hit prime time with the debut of its newest advertising campaign for the all-new Cargo extra-heavy duty commercial trucks last week. The spot will be aired during commercial breaks during TV Globo’s Jornal Nacional, one of Brazil’s top news programs.
- Ford Argentina launches New Fiesta
BUENOS AIRES, Argentina - Ford presentó la nueva generación del Fiesta Kinetic Design a los medios especializados de Argentina en un exclusivo hotel de Buenos Aires. Más de 60 periodistas pudieron experimentar la nueva versión que establece un nuevo estándar en diseño, seguridad y conectividad dentro de su segmento.
- Ford Argentina Goes Further with New Ranger’s Caravan
BUENOS AIRES, Argentina - The New Ranger Caravan, conceived by Ford Argentina and its dealer’s network to attend the main national agricultural fairs, continued its journey and visited the Corrientes’ province, in Argentina, where it was present at the Rural Expo last month.
- Ford Announces Leadership Team Changes
DEARBORN - Joe Hinrichs, Executive Vice President and President, The Americas is making Latin America personnel announcements effective November 1, 2013.