- New Fiesta Named Brazil’s Top Vehicle in "Quatro Rodas" Consumer Satisfaction Survey
SÃO BERNARDO, Brazil – The New Fiesta was elected Brazil’s Best Premium Compact and Top Overall Vehicle in Consumer Satisfaction among the 40 top-selling vehicles in the country, according to the “The Elected” survey by Quatro Rodas magazine.
- Ford Entered Argentina`s Marketing Hall of Fame
BUENOS AIRES, Argentina - Ford was distinguished as Great International Brand with local career in the 2014 Effie Awards Argentina. With this recognition -and the endorsement of BBDO, Ogilvy & Mather and Young & Rubicam brand builders- Ford entered the Marketing Hall of Fame in Argentina.
- Ford Argentina Celebrated Mother`s Day Through Social Networks
BUENOS AIRES, Argentina - To greet mothers on their special day, Ford Argentina produced a spot for social networks in which the sweetness, love and patience with which they treat their children are distinguished.
- With Over One Million Fans Ford Argentina is The Largest Automotive Online Community of The Country
BUENOS AIRES, Argentina - Ford Argentina reached one million fans on Facebook, positioning Ford as the country's largest online automotive community.
- F-350 Grabs Top Sales Spot in First Month of Sales
SÃO BERNARDO DO CAMPO, Brazil - One month after Ford Trucks launched the all-new F-350 commercial truck, the light-duty truck leapt to the top sales spot in its segment in Brazil. The F-Series truck has a commanding 34.2% market share against eight other vehicles.
- Ford Argentina in the Top 3 of the Ambito Financiero 2014 Ranking of Brands Chosen by Consumers
BUENOS AIRES, Argentina - Ford Argentina won the second place in the automotive category in the ranking of brands chosen by consumers, carried out by the business and economic newspaper Ambito Financiero.
- Diversity and Inclusion Award Winner: Ford Taubaté HR Team Influences Change in the Community
Ford Motor Company founder Henry Ford said, “A business that makes nothing but money is a poor business.” His message reminds us of Ford’s commitment to playing an active role in the community and demonstrating the company’s key corporate values of caring and inclusion.
- Ford Argentina Presented TV Advertisement of the New EcoSport
BUENOS AIRES, Argentina - Ford Argentina launched the new communication campaign of the New EcoSport, in order to continue reinforcing its relation with the values of freedom and fun.
- Ford Argentina at el Cronista`s Marketing & Communication Summit
BUENOS AIRES, Argentina - The 3rd edition of Marketing & Communication Summit took place on September 30th and it was organized by El Cronista newspaper, one of the main business and economics media of Argentina. The Marketing & Communication Summit is a conference where the major business trends in the local market and its challenges are discussed.
- Ford Brazil Highlights Actions Devoted to the Preservation of its Green Areas
SÃO BERNARDO, Brazil - Ford Brazil took advantage of the Arbor Day, last week, to highlight various initiatives undertaken in its facilities to the preservation of green areas. To have a brief idea of magnitude, the space occupied by varied vegetation within São Bernardo do Campo’s facility counts with 250,000 m² of green area, Tatuí with nearly 933,000 m², Taubaté with 540,000 m², and Camaçari with 2.4 million m².
- Ford’s 2020 Vision: Improved Operating Margin, More Balanced
Ford Motor Company [NYSE:F] today outlined its 2020 vision,
which includes plans to substantially increase its global vehicle sales and automotive operating margin,
and achieve more balanced geographic profitability.
- The F-4000 is now Available in Argentinean Dealers
BUENOS AIRES, Argentina- Ford Trucks announced the public availability of the new F-4000 in the Argentine market. From Monday September 22nd, Ford’s light truck will be commercialized in the country to meet the needs of the most demanding users. The F-4000 is one of the icons of the Built Tough series for its improvements in power efficiency, fuel consumption and comfort, while being its robustness and versatility its main pillars.
- The New Kuga Was the Protagonist of the Third Major Series of the Ford Kinetic Design Golf Invitational
BUENOS AIRES, Argentina - The new Kuga was the protagonist of the third Major Series of the Ford Kinetic Design Golf Invitational, the exclusive golf tour organized by Ford Argentina for registered amateur golfers over 18 years-old. The event took place at the Olivos Golf Club (one of the most traditional and well-reputed golf courses in the country) under the medal play mode, 18 holes, 0-36 category, in which the best four net scores gained access to the final.
- Ford Brazil Wins “Company That Communicates Best with Journalists” Award
SÃO BERNARDO, Brazil - For the fourth consecutive year, Ford Brazil was named one of the companies that communicates best with journalists. Negócios da Comunicação magazine and the Centro de Estudos da Comunicação (CECOM – Center for Communications Studies) sponsored the award, which was based on opinions by journalists across various sectors in Brazil. The award ceremony was held on Sept. 16 in Sao Paulo with journalists, advertising agencies, businessmen, special guests and representatives from communications companies
- Ford Employees Mobilize For the 9th Global Week of Caring in South America
SÃO BERNARDO, Brazil - From September 6 to 14, Ford employees in Brazil, Argentina and Venezuela supported Ford Global Week of Caring through various activities.
- Ford is the Most Reliable Automaker According to Selecciones, Reader`s Digest Magazine
BUENOS AIRES, Argentina - Ford Argentina was awarded the first place of the 2014 Most Trusted Brands ranking in the category of vehicles and pick-ups companies, carried out by Selecciones, Reader's Digest magazine.
- Ford Argentina Presented Its New Aftersales Campaign
BUENOS AIRES, Argentina – Ford Argentina presented the new aftersales institutional campaign, which aims to leverage the Official Ford Service and to be perceived as a suitable proposal for the client.
- Ford Launches the all-new F-350 and F-4000 for the Light-Duty and Semilight-duty Truck Market
SÃO BERNARDO, Brazil - Ford presented the new F-350 and F-4000 trucks (available in 4x2 and 4x4 models) to the media this week. These trucks boast a new Euro 5 engine which meets new Brazilian environmental legislation and are intended for the light-duty and semilight-duty truck markets.
- Quick Lane Opened its Second Branch in Argentina
BUENOS AIRES, Argentina - Quick Lane, the global network of quick services specialized in light mechanics repairs and tires, opened a new branch located at Rivadavia Av. 10089, Buenos Aires, which will attend in extended hours through Mondays to Fridays from 8 to 21 hs and Saturdays from 8 to 13 hs, with no previous schedule required.
- The Second Major Series of the Ford Kinetic Design Golf Invitational was Held in Buenos Aires
BUENOS AIRES, Argentina - The Mondeo Titanium was the protagonist of the second Major Series of the Ford Kinetic Design Golf Invitational, the exclusive golf tour organized by Ford Argentina for registered amateur golfers over 18 years-old. The event took place at the Olivos Golf Club (one of the most traditional and well-reputed golf courses in the country) under the medal play mode, 18 holes, 0-36 category, in which the best four net scores gained access to the final.
- Ford Promotes Media Drive of New Ka
SÃO BERNARDO, Brazil - Ford hold a press meeting to present New Ka and Ka+, during a convention that brought together auto and lifestyle journalists, as well as bloggers from different editorials such as technology, adventure, tourism among others.
- Ford Introduced a ‘Plan Ovalo’ Application for Mobile Devices
BUENOS AIRES, Argentina - Ford introduced the official application of ‘Plan Ovalo’ (Ford Argentina’s official financing plan) for smartphones, which allows clients to track the progress of savings plans, payment reminders, awards and get access to all relevant information. Through this application, ‘Plan Óvalo’ is the first financing plan to provide customers real time information through mobile devices.
- Ford Presents the Emergency Assistance SYNC of New Ka
SÃO BERNARDO, Brazil - Ford hold a press conference in order to present the Emergency Assistance feature through Brazilian media. The new technology will be launched in Brazil within New Ka, expanding the functionality of SYNC connectivity system. Basically, the system is programmed to automatically dial the 911 emergency services, for help if you’re in an accident. If an accident with airbag activation or cutting fuel system occurs, which can occur in rear-end collisions or rollovers, SYNC performs an automatic call via cell phone paired to the 911 emergency services, stating your location and connecting passengers.
- Ford Launches National Sales Company in Peru; Expands Vehicle Lineup to Meet Customer Needs
Ford Motor Company has established a new national sales company in Peru, demonstrating its commitment to this growing automotive market.
- Ford Argentina Launched the new Transit
BUENOS AIRES, Argentina - Ford Argentina presented to the press the new generation of its commercial vehicle Transit, which is developed entirely as a global platform under the "One Ford" strategy, achieving the highest levels of comfort, safety and technology.