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 The Power of Choice Provides Electrified Options for Every Driver

DATE: Will be calculated from "Release Start Date" field.

​DEARBORN - Whether you’re looking to save thousands of dollars in gas by getting behind the wheel of a vehicle that gets more than 100 MPGe, preserve the environment by reducing greenhouse gas emissions or eliminate the need for routine oil changes, Ford Motor Company offers solutions to meet all consumer needs, by providing car-buyers with the Power of Choice.

"From small to large vehicles, our expansive product portfolio provides any car owner with leading fuel-efficient technologies to meet all unique driving needs," said Derrick Kuzak, group vice president, Ford Global Product Development. “With gas prices rising and car-buyers trying to keep more money in their pockets and leave less at the pump, Ford offers a competitive set of vehicles that lead the industry in fuel efficiency."

According to Ellen Hughes-Cromwick, Ford’s chief economist, “The economy is entering a take-off stage; a period of strong growth that will increase demand for global energy, and require more cost- and fuel-efficient vehicles to help consumers manage higher energy prices.”

To prepare for rising energy prices, Ford is committed to delivering on its electrification plan, which calls for tripling production of the company’s electrified vehicle lineup by 2013. This plan builds on the promise to provide customers with the Power of Choice by offering fuel-efficient gas, hybrid and plug-in options. The new Focus Electric, C-MAX Hybrid and C-MAX Energi plug-in hybrid are three crucial elements to this plan.  

Leading the way is the all-new Focus Electric, which stands  as America’s most fuel-efficient five-passenger car with a 110 MPGe city rating and 99 MPGe highway rating – outdoing its competitor, the Nissan Leaf, by offering more motor power and standard features, and requiring less charge time.

“At Ford, we offer best-in-class fuel economy across our vehicle lines, and we ensure the same high standards for all vehicle attributes,” said Kuzak.  “We are electrifying vehicles across a global platform - not a standalone vehicle and a standalone platform – and we are making them affordable.”

Soon to join the line will be the new 2013 Ford Fusion, available in gas, hybrid and Energi plug-in.  The Fusion Energi plug-in hybrid is projected to become the world’s most fuel-efficient midsize sedan by achieving more than 100 MPGe in electric mode.

Regardless of vehicle or powertrain technology, Ford promises to offer leading fuel economy to all customers. Ford currently offers 12 best-in-class fuel economy vehicles, and that number is growing.  The company’s goal is to have one-third of its entire vehicle lineup feature a model with 40 mpg or higher by the end of 2012.

"For us, this isn’t a one-year or five-year story.  It’s a 30-year story," said Kuzak. “We’re taking that same plan to 2012 and 2020. We recognize as we get to 2020 and beyond, there will be a much greater dependency on electrified vehicles."

  

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3/21/2012 6:00 AM