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The new Ford Focus has won the hearts of Chinese consumers in the compact car segment.
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 New Focus awarded five stars for safety by China NCAP

DATE: Will be calculated from "Release Start Date" field.

CHONGQING, China —The new Focus has been awarded a five-star crash safety rating by the China New Car Assessment Programme, (C-NCAP).  The new Focus has already achieved five stars from Euro NCAP, the European equivalent, and also named “Best in Class” by this European car safety performance assessment organisation.
 
The new Focus delivered a top-rated performance in all three key criteria; “Frontal impact test against rigid barrier,” “frontal impact test against deformable barrier with 40% overlapping” and “side impact test against mobile deformable barrier.”
 
To ensure that the new Focus exceeds the toughest global safety standards, it has been subjected to a comprehensive testing and development programme, including 80 vehicle crash tests and 2,500 full vehicle Computer-Aided-Engineering (CAE) simulations.
 
China NCAP’s five-star safety rating for the new Focus confirms the structural excellence of Ford’s global C-Car platform. High-strength steels comprise more than 50 percent of Focus’ body shell, with ultra-high-strength and boron steels making up more than 26 percent of the skeletal structure.
 
Passive safety features in the new Focus include a new generation of advanced airbag restraint systems with driver, front passenger and side front airbags as standard, and segment-exclusive side curtain airbags available in high-end models for front- and rear-seat occupants.
 
The new Focus also has a string of advanced active safety features including Active City Stop, a system which helps to avoid or mitigate accidents at speeds of up to 30km/h, and the Blind Spot Information System (BLIS), which detects when another vehicle is in the driver’s blind spot and lights up an LED on the corresponding wing mirror.
 
Other active safety features include the state-of-the-art Electronic Stability Program system, which helps the car’s cornering stability; the Anti-Lock Brake System, including Electronic Brake force Distribution and Corner Brake Control, and Hill Launch Assist, which is standard across all models.
 
“Since the implementation of C-NCAP five years ago, China’s vehicle safety system has evolved into a mature new car assessment mechanism,” said Zhou Deyang, CFMA passive safety engineer. “CFMA engineers worked closely with the design team of Ford Europe in terms of incorporating C-NCAP standards into the development phase of the new Focus.”
 
Since its launch in April, the new Ford Focus has won the hearts of Chinese consumers in the compact car segment with its exceptional driving dynamics, class leading safety performance and fuel economy. Driven by strong demand, new Focus sales in China reached about 15,000 units in June, an increase of around 14 percent compared to sales in May.
 
The new Focus delivered a top-rated performance in all three key criteria.
 

  

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7/10/2012 12:15 AM