FLAT ROCK, Mich. - The Philippines is considered a severe water market which means vehicles sold there need to be able to drive through high levels of standing water without any complications. The 2013 Mustang was built low to the ground and was not made for splashing through flooded roads. Yet, the opportunity to capitalize on the growing market in the Philippines was too great for Ford and the Mustang to let slip away.
Thanks to the “can do” attitudes of the entire Mustang team, Ford was able to deliver 300 Mustangs with unique transmissions, rear axles and breather tubes that met the functional requirements of the Philippines.
“In order to get the green light on this project, we needed to make a passionate argument that this was the right thing to do for the company, the Mustang and for our Filipino customers,” Jeff Seaman, 2013 Mustang program management supervisor, said.
The project started as many do, with tests. The Mustang engineers wanted to know that driving through standing water at various speeds would in fact cause problems. The results, as expected, showed that additional design robustness was required in order to upgrade the rear axle and transmission for the challenging environmental conditions of the Philippines.
Mustang engineers of the Design and Release (D&R) team developed two unique transmissions and two unique rear axles for the project, one for the 3.7 liter V6 and one for the 5.0 liter V8 which are the only two versions to be sold in the Philippines. The breather tube was the final piece needed to ready the Mustang for the wet roads of the Philippines.
“It took everyone to pull this project off,” Seaman said.
Mustang Program Management, Design & Release (D&R), Export Engineering, Livonia Transmission Plant (LTP), Sterling Axle Plant (SAP) and AutoAlliance International (AAI) all helped execute the One Ford plant by exhibiting tremendous teamwork in order to introduce the Mustang to a new market.
According to Seaman, all the work related to the project was unfunded. In addition to their usual day to day tasks, the teams found time to research, design and implement the necessary part changes. They went further for the company and for the customers of the Philippines who had been waiting a long time to sit behind the wheel of the iconic Mustang.
“We all worked really hard on this and we can look back with pride knowing that we did the right thing for the customer,” Seaman said.
The Mustang is only the fourth new model offered by Ford in the Philippines, joining the Focus, Ranger and Explorer. Customers have a choice between the 3.7 liter V6 and the 5.0 liter V8 and premium packages with the HID lighting, newly finished wheels, leather interior and glass roof are also being offered.
“We're confident that the Mustang will be an immediate and long-lasting success in the Philippines, attracting many new loyal customers who will be absolutely thrilled to own this fantastic car,” said Randy Krieger, President, Ford Group Philippines.