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 Journalists Experience Ford’s Obstacle Avoidance Technology Firsthand

DATE: Will be calculated from "Release Start Date" field.

​DEARBORN - Journalists from throughout the United States recently were invited to Ford’s Dearborn Development Center (DCC) test track in Dearborn, Mich., to experience Ford’s Advanced Obstacle Avoidance System firsthand.  This was the first time Ford has demonstrated the obstacle avoidance system in a Ford Focus in North America.

The prototype technology represents another milestone in Ford’s Blueprint for Mobility, which envisions a future of automated functionality and advanced technologies to help improve safety, reduce congestion and achieve major environmental improvements. The sensor-based technologies found in driver-assist and semi-automated features like obstacle avoidance and fully assisted parking aid form the building blocks for the future of automated driving.

“Through development of obstacle avoidance and fully assisted parking aid technologies, we are building the foundation for a future of automated driving and personal mobility,” said Paul Mascarenas, chief technical officer and vice president, Ford Research and Innovation.

The Advanced Obstacle Avoidance System uses an array of radar and ultrasonic sensors, as well as a camera to help determine if there are impediments on the road.  In the event that a slow or stopped vehicle or other object is in the vehicle’s lane, it not only alerts the driver with audible and visual cues, but it brakes and steers the car to avoid a collision.

The system only takes corrective action if it detects that the driver isn’t doing so already. The system is capable of scanning as far as 650 feet ahead, and has already been tested at speeds in excess of 38 mph.

“The Advanced Obstacle Avoidance System technology is awesome,” said @24K Blogger Chris Rauschnot.
Ford’s obstacle avoidance system is built on the foundation of several driver-assist technologies now offered in many Ford vehicles. 

  

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1/3/2014 6:00 AM