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 Heritage Moment: Ford Reveals Fuel Economy Leadership, Unveiling Two Next-Gen Hybrid Vehicles

DATE: Will be calculated from "Release Start Date" field.

Editor's Note: Each Thursday, @Ford Online takes a look back at Ford heritage moments from the company's past. Click here for more heritage articles.​ ​

DETROIT - On Jan. 10, 2011, Ford Motor Company unveiled two next-generation hybrid vehicles at the 2011 North American International Auto Show – the Ford C-MAX Energi Plug-in Hybrid and the Ford C-MAX Hybrid. 

The all-new Ford C-MAX Energi boasts an EPA-certified 108 MPGe city, 92 MPGe highway rating and 100 MPGe combined; estimated at the time to save $7,000 in fuel costs over five years.  It also delivers up to 620 miles of range on a single tank of gas and a fully charged battery – 80 miles more than what is delivered by the Toyota Prius plug-in.

“From fuel efficiency to innovative technologies to the performance and price, everything we’ve done for the last 20 years in the area of hybrid-vehicle technology has led up to this,” said John Davis, Chief nameplate engineer, C-MAX Energi.

Ford additionally raised the fuel-economy bar with the all-new C-MAX Hybrid, which was officially certified at 47 MPG city, 47 MPG highway and 47 MPG combined – beating Toyota Prius v by up to 7 MPG.

“The all-new C-MAX Hybrid is a great symbol of how Ford has transformed into a fuel-economy and technology leader with 47 MPG across the board,” said Joe Bakaj, Ford vice president, Powertrain Engineering.  “We’ve done this with innovation – represented by nearly 500 hybrid patents ¬– while driving costs down 30 percent so we can bring these fuel-saving vehicles to more customers.”

Customers are reacting positively to the new Ford C-MAX Energi plug-in hybrid and C-MAX Hybrid, which combined to outsell Toyota Prius plug-in and Prius v during November, the first full month both C-MAX hybrids were available.

“The C-MAX hybrids are off to a great start and our dealers and customers, especially in California, cannot get enough of them early in the launch,” said Dave Mondragon, manager, General Marketing, Ford Motor Company.

  

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1/10/2013 6:00 AM