SHANGHAI, China – At the end of April, Ford Focus passed the 700,000 sales milestone in China, thanks to its impressive run in monthly sales.
Following April sales of 17,556 units, Focus saw another 16,756 units sold in May, a 33 percent increase compared to last year. Last month also marked the ninth consecutive month that the Focus saw double-digit year-on-year sales growth in China, despite a slow down in growth of 0.3 percent in the country’s total passenger car market.
The compact’s sporty DNA is among the main attributes winning customers' hearts. The signature exterior, dynamic handling, plus three champion titles from the China Touring Car Championship, all make Focus an attractive vehicle choice in its segment.
Another appealing fact of the Focus is its excellent value for money. With new features such as an Electronic Stability Program (ESP) on high-series models and an entry price of around RMB 100,000 (USD 14,700), the 2011 Focus has exceeded the Chinese customers' expectations for a mid-size car. Plus, the current model has more than 30 engineering improvements compared to the 2010 model, resulting in a quieter and more fuel-efficient car.
Focus is recognized by fleet buyers for the vehicle’s great performance and safety attributes. So far this year, fleet sales numbers for Ford Focus have reached 4,940 units. The latest large vehicle delivery was completed in March, when 392 1.8-litre Focus cars were delivered to the Shandong Province Administration of Industry and Commerce. This was the largest ever fleet sales order for Focus in China.
The 2011 Ford Focus has ten attractive models available, with prices ranging from RMB 104,800 (USD 15,400) to RMB 146,800 (USD 21,600).