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 Ford in the Press – Week ending 31.01.14

DATE: Will be calculated from "Release Start Date" field.

New Ford EcoSport dominates Ford’s press coverage this week and the media are predicting a bright future for the urban SUV…
 
Autofácil (Spain) says EcoSport “has the right stuff to become a top seller”. It reports: “It has a striking exterior, and the spare tire mounted to the tailgate achieves an off-road air. The dashboard is similar to that of the Fiesta and has decent quality (despite the hard plastics) and a modern design, while the center console is packed with buttons. The position of the climate control system is too low. The EcoSport has a spacious cabin, an adjustable rear bench and trunk capacity ranging from 310 to 375 liters. You may assume that the 1.5 TDCi diesel engine isn’t powerful enough for a 1,384kg vehicle, but it offers a pleasant response and good performance in the EcoSport. The real-world fuel consumption is around 5.9l / 100km, a great result. Also, the firm (yet not uncomfortable) suspension helps to reduce swaying. VERDICT 4 / 5 stars. The EcoSport has the right stuff to become a top seller. It stands out for its handling, engines, quality, equipment and interior space.”
 
France’s L’Automobile Magazine describes EcoSport as an “Exotic Adventurer”, adding:
“Perched high atop its wheels, the new Ford has the ground clearance of an off-road vehicle but makes do with front-wheel drive. No big deal; it’s pleasant to drive and isn’t penalized by its considerable height. Rolling may have been a concern, but the EcoSport keeps it under control. As for engines, the three-cylinder 1.0 EcoBoost is as convincing as ever. Linked to a five-speed transmission, it outperforms the 1.5 Duratec 110PS, which is paired with a dual-clutch six-speed PowerShift transmission and whose CO2 emissions invoke a tax penalty of 900 euros.”
 
“Perfect for the urban jungle” is how Cambio Panoramauto (Italy) sums up EcoSport. It adds: “We can’t overlook the EcoSport’s 20cm of ground clearance or 55cm of wading depth, which is more characteristic of an off-road vehicle than an SUV. Not to mention the approach and departure angles (22.1 and 35 degrees), which are perfect for rough terrain… The EcoSport has no fear of urban driving thanks to its reduced turning circle and good visibility. It also feels at ease when it leaves the big city.”
 
Il Messaggero (Italy) says EcoSport is “Incredibly roomy”, adding: "The EcoSport has other attention-grabbing qualities: off-road styling (but there’s no all-wheel drive for now), 20cm of ground clearance and an external spare tire, a solution that requires a side-opening tailgate and 23cm of additional parking space. However, at least you don’t have to worry about flat tires, and the trunk is fully accessible… The EcoSport is more spacious than any of its rivals. It’s based on the Fiesta platform, and its family ties are evident in the dashboard, which is angular, sporty and packed with buttons. Among its technology is the latest generation of SYNC, which provides voice control for smartphone apps.”
 
L’Equipe (France) reports EcoSport is a “very likeable urban SUV”. It also says: “There are few reasons to hesitate about the EcoSport. With the three-cylinder EcoBoost gasoline unit, named International Engine of the Year in 2012 and 2013, the EcoSport has great drivability. Delivering 125PS with a hoarse and pleasant sound, it easily moves the vehicle’s 1,350kg body. Offering a high level of comfort with its seats and suspension, the EcoSport has very safe road behaviour. It’s based on the same platform as the Fiesta and B-MAX and handles with confidence.”
 
Auto News (Germany) gives EcOsport a big thumbs up: “With its EcoSport, Ford is entering the subcompact SUV segment at just the right time. It is likely to find a lot of friends who can forgive its simple interior and its impractical rear door. The EcoSport’s assets include its powerful one-litre gasoline engine and its well-balanced suspension. Surprising is the inclusion of apps. We would welcome optional all-wheel-drive and more optional features, however.”

  

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2/4/2014 5:50 AM