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 Ford in the Press – Week 6

DATE: Will be calculated from "Release Start Date" field.

​New Kuga continues to dominate both printed and online press in Europe following a highly successful media launch in Spain. The other big news maker is new Fiesta, with media particularly impressed with its 1.0-litre EcoBoost engine…

“Extraordinary” is how Italy’s Corriere dello Sport Stadio describes new Kuga, reporting: “We tested the Kuga 2.0 TDCi 140PS with the manual transmission and all-wheel drive. We were thrilled with its drivability, precise steering response, vigorous diesel engine and excellent transmission. The acoustic comfort was extraordinary: the Kuga far exceeded our expectations in view of its semi off-road tires.”

“Bravo” applauds Var Matin (France) after driving a 163 PS AWD Kuga. “We appreciated the Kuga’s obvious improvement in dynamic performance. Ford worked on the suspension and chassis, but above all, equipped its model with unprecedented technology, including Torque Steer Compensation and intelligent ESP with Torque Vectoring Control. The result is an SUV with very limited rolling, on par with a sedan, and amazing steering, even on very sinuous roads. Bravo! With its smooth transmission and generous yet frugal diesel engine, the Kuga truly stands out from the competition.”
 
Spain’s Las Provincias Valencia highlights Kuga’s class-leading safety credentials and scores it 9.5 out of 10. “With its design, quality, equipment, price, enjoyable handling and endless list of safety and comfort features, the Kuga deserves a high score. It is positioned very close to a premium car, but it has a “popular” price. A more impressive dashboard would make it perfect.”
 
Meanwhile, Solo Auto 4x4 (Spain) praises Kuga’s dynamic performance: “The Kuga is remarkably stable on successive curves, an improvement upon the previous generation, and its body barely sways. It is one of the best in the category in this respect. The precise steering also favours agility. On the highway, the Kuga leaves no question about its potential as a long-distance traveller. It is smooth, self-assured and comfortable. Thanks to aerodynamic advances, it is noticeably quieter.”
 
Ford’s decision to equip new Fiesta with 1.0-litre EcoBoost engines is proving a big hit with media. Germany’s Auto.de Magazin writes: “The three-pot engine’s performance has already impressed in the compact Ford Focus and is to also power Ford’s B-MAX subcompact minivan. After testing a Fiesta equipped with that engine, auto.de can confirm that it indeed does its job well…..The Ford Fiesta impresses. It boasts good looks, decent road-holding abilities, and is fuel-efficient. It is also priced very competitively. VW’s Polo, for instance, starts at 12,450 euros, which is 1,500 euros more than the entry-level Fiesta.”
 
Spain’s Auto Hebdo Sport writer Juan Manuel García-Rubio is another big fan: “Like the Focus, I highly recommend the Fiesta with the 1.0 EcoBoost engine. Although you can’t brag about the number of cylinders under the hood, three are as good as four… or more. Starting at low rpm, the engine responds very well and keeps fuel consumption at a minimum. Since the Fiesta is lighter than the Focus, it has exceptional dynamic performance. It is surprisingly lively. As for vibrations, you have to pay close attention to notice them, and they can only be felt at certain times. All in all, the Fiesta Sport is an extremely fun car to drive.”
 
Finally, Denmark’s BilEkspressen pits Ford B-MAX against Fiat 500L. The winner? “The Fiat 500L has a lot of personality and is really spacious, but the best car in this test is the B-Max, due to the driving abilities.”

  

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2/13/2013 5:20 AM