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 Ford in the Press – Week 19

DATE: Will be calculated from "Release Start Date" field.

Several publications report that Fiesta was Europe’s best-selling small car for the first three months of 2013 with one sold every 100 seconds! The other big news makers are Ford Fiesta eWheelDrive, Fiesta ST and Kuga...
 
Corriere della Sera (Italy) reports on Fiesta’s sales success: “The Ford Fiesta was the top-selling small car in Europe in March and for the first three months of 2013, according to data from JATO Dynamics. In the first quarter, the Fiesta was sold at a rate of one unit every 100 seconds for a total of 77,800 units, including 41,600 in March alone. Here are a few interesting facts: The most popular colour to date is Frozen White, chosen by 23% of customers (rising to 40% in Greece), followed by Panther Black and Moondust Silver. The Charcoal Black interior has been chosen by 55% of Fiesta buyers.
 
Automobil Revue (Switzerland) rates Fiesta eWheelDrive: “The engines provide permanent power of 33kW, peak power of 40kW and maximum torque of 700Nm each. The prototype thus generates 81kW and more maximum torque than a Lamborghini. Kickdown is accordingly impressive, although the Fiesta eWheelDrive requires 10 seconds to accelerate from 0-100km/h. The top speed is limited to 130km/h. Because every engine is powered individually, Ford uses torque vectoring. Given that its rear wheels are driven, it thus has the potential to become a dynamic cornering machine. What we also noticed during our test was the Fiesta eWheelDrive provides a decent amount of ride comfort despite the fact that its wheels are 45kg heavier than that of the normal version.”
 
Le Figaro (France) gives it verdict on Fiesta ST: “By trying too hard to be versatile, have GTis lost their soul? We pondered this question, but a few kilometers at the wheel of the Fiesta ST reassured us that pleasure cars still exist. Less tepid than its two French rivals, Ford’s little bombshell puts the accent on driving sensations. Although it hangs back where pure performance is concerned, due to the fact that the 1.6 turbocharged engine has less power (182PS), the Fiesta ST emphasizes sporty efficiency. This is acquired at the cost of a firmer suspension, but ensconced in the Recaro seat, we are amazed at the ST’s speed on curves... Another intoxicating quality is the sound of the engine, which is amplified inside the cabin by the Sound Symposer. We only regret that the central armrest is a nuisance when we use the gearshift. Finally, one of the Fiesta ST’s best assets is its price. At 23,700 euros, it is more affordable than its French competition!”
 
Meanwhile, Auto, Motor und Sport (Germany) compares Fiesta ST with VW Polo GTI, Renault Clio RS and Peugeot 208 GTi: “In addition to providing the most unfiltered sporty driving experience of the four, the Fiesta ST is also the most affordably priced, which is why, in addition to providing the highest degree of emotional appeal, this Ford also receives the most points of the four and thus wins this test. It is simply fantastic when rationality and driving fun complement each other so nicely instead of one aspect ruling the other out.
VERDICT
(1) FORD - The most reasonably priced offering is also the best – albeit by a narrow margin in terms of points, but very clearly subjectively. It comes closest to the original GTI’s approach because it makes the fewest compromises.
(2) VW - Its ESP kicks in too early and this puts a bit of a damper on driving fun. It hinders the Polo’s agility and tames it too much. When it comes to rational aspects, however, it is a very solid subcompact.
(3) Renault - The Clio does not take the radical approach of its predecessor and loses points due to its dual clutch transmission which is not tuned to complement sporty drivability. It is well equipped, but also very expensive.
(4) Peugeot - Its high suitability for everyday use and great driving performance do not suffice to place better than fourth in this comparison test. But to be fair, it needs to be pointed out that there were very few points separating the four offerings.
 
Autocasion.com (Spain) assesses new Kuga: “You’ll notice the Kuga’s high level of quality as soon as you open the door. The first Kuga was very decent in this respect, but the new generation is even better... All in all, the Kuga is a very balanced car. It performs well in the city, on the highway and on simple off-road trails. It isn’t overly thirsty for fuel, and it has a competitive price of 26,900 euros.”

  

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5/22/2013 1:15 AM