BANGKOK, Thailand — Valentine’s Day is just around the corner and most couples might be planning a special dinner or looking for gifts to impress their loved one. To help Ford fans celebrate Valentine’s in style, Ford Thailand invited people to vote in a Ford Facebook poll to win a luxurious Valentine’s dinner, a teddy bear and a chance to pick up their date in the all-new Ford Focus.
Ford’s online survey began with fun questions like what would be the most romantic gift for Valentine’s Day. It turned out that a personalised gift with the names or photos of the couple on it received the highest score, chosen by 46 percent of the more than 130 respondents. The first and the second runner ups were red roses and jewelry with 24 and 15 percent, respectively.
When asked which feature in a Ford vehicle can help enhance their romantic experience, 21 percent of the survey participants voted for the all-new Ford Focus’ sunroof/moonroof. Another 19 percent said they appreciate the fuel economy of all Ford vehicles, which brings them peace of mind when driving to their getaway destinations and 18 percent said they would like to use the in-car voice-control Ford SYNC technology to play their favorite songs or a pre-recorded love message.
Several fans also came up with cool ideas of how to impress their boyfriend/girlfriend using Ford Focus’ Smart Keyless Entry and Ford Fiesta’s unique storage space.
“Apart from capturing the trend and building excitement for the upcoming special day, results from our fun survey also showed that seamless connectivity between personal electronic devices is important to the modern lifestyle of Thai consumers. And Ford’s smart design and advanced technology features are the perfect answers to their needs,” said Tidayut Nophaket, communications director, Ford Thailand.
Winners from the campaign, Jitsupa Worakijrungroj and Pinate Changesomboon, received their Valentine’s gift from Ford, which included a chance to test drive the all-new Ford Focus for one week.