MOSCOW, Russia - Ford Sollers has teamed up with Russia’s largest media holding in a bid to find and nurture Henry Fords of the future.
The company, together with RBC, has invited budding Russian entrepreneurs to enter a “Future Legends” competition with a chance to win one million rubles (€22,500) to help get their business venture off the ground. To take part, contestants must fill out an application online at http://ford.rbc.ru
Ford Sollers and RBC have also collaborated on a six-part TV series called “New Legends” which shines the spotlight on modern legends of Russian business.
"One hundred years ago, Henry Ford introduced the first moving assembly line - an innovation that changed the world,” said Mark Simpson, vice president, Marketing, Sales and Service, Ford Sollers.
“We are proud of the fact that the philosophy and ideas of Henry Ford continue to inspire businessmen even today, and hope that the “New Legends” series of programs will be interesting for the entrepreneurs who just start their way in business, as well as those who have already succeeded, and the creative contest will let the future legends of the Russian business demonstrate their talents.”