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 Ford Skyrockets to Second Greenest Brand in the World

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​NEW YORK - Ford shot up 13 spots in a new report ranking companies largely on public perception of a brand’s sustainable or green practices to become the second greenest brand in the world. Bolstered by the popularity of products such as its EcoBoost® engines, Ford is No. 2 on the 2013 Best Global Brands Report released by consulting firm Interbrand. “In 2012, Ford (#2) moved sustainability from the periphery to the center of its business strategy,” the annual report states. More details about Ford’s ranking, along with the entire report can be found here.

  

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6/13/2013 6:45 AM