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Executives from Ford and Sime Darby joined employees of Sime Darby's Inokom facility in Kedah, Malaysia to celebrate the launch of the locally-assembled Ford Transit.
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 Ford Motor Company Announces the Launch of the Ford Transit in Malaysia

DATE: Will be calculated from "Release Start Date" field.

KUALA LUMPUR, Malaysia — Ford Motor Company and Sime Darby Auto Connexion (SDAC) this week announced that the locally-assembled Ford Transit commercial van will be available in Ford showrooms throughout Malaysia early next month.

The announcement represents a major milestone as Ford builds on the successful and ongoing product-led transformation of the Ford brand in Malaysia.
“The upcoming launch of the Ford Transit delivers the next proof point of our growth story in Malaysia as we continue to further expand our Ford showroom and provide customers with another segment-leading vehicle,” said Matt Bradley, president, Ford ASEAN.
Last year, Ford was the fastest-growing automotive brand in Malaysia, recording its best annual performance in 20 years with overall retails sales jumping 50 percent to 10,660 units.
The Ford Transit is being assembled at Sime Darby’s Inokom facility in Kulim, Kedah and marks the re-start of assembly operations for Ford in Malaysia.
A proven workhouse, the Ford Transit delivers a global standard for full-sized vans. The locally-assembled vehicles will be sold domestically to meet customer demand for high-quality, reliable and affordable commercial vehicles in Malaysia.
Durable, versatile and dependable, the Ford Transit will be adapted to multiple commercial business applications in Malaysia. Along with the various smart and innovative features that help improve the driving and ownership experience, the vehicle is also equipped with a comprehensive safety package and security measures to ensure that the driver, passengers and cargo are protected at all times.
The Ford Transit will be available in two variants: the 12-passenger Bus Van 370L and the Panel Van 350L, both powered by a 2.2L TDCi engine mated with a six-speed manual transmission.
“Built Ford Tough, the Ford Transit will allow businesses to work smarter,” said David Westerman, managing director, Malaysia and Asia Pacific Emerging Markets, Ford Motor Company. “We’re confident it will be welcomed by small businesses and larger fleets alike that are looking for versatility and value.”
And as a part of its on-going commitment to deliver a first-class customer service experience, Ford plans to launch a network of specialist commercial vehicle (CV) centers by the end of 2014. These CV centers will provide a world-class standard of after-sales services, as well as have extended operating hours to help minimize vehicle downtime and reduce overall cost of owners for commercial vehicle owners.

  

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3/6/2014 11:40 PM