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 Ford Extended UK Market Leadership in 2012

DATE: Will be calculated from "Release Start Date" field.

BRENTWOOD, England – Ford extended its UK market lead in 2012 while recording 36 consecutive years of car sales leadership and 47 years of UK commercial vehicle (CV) sales leadership.

Ford's full-year car sales beat overall UK market growth, increasing by 6% in 2012, compared with 2011.  Other highlights of the official full-year 2012 figures from the Society of Motor Manufacturers and Traders (SMMT) include:

  • Ford stretched its lead over its closest rival by almost 60%.
  • Fiesta was the UK best seller for the fourth successive year.
  • Ford Transit maintained its clear lead in CV sales.


Full-year industry-wide car sales in the UK in 2012 were up 5.3% at 2,044,609, compared with 2011.  Ford sold 281,917 cars in 2012, up from 265,894 in 2011.

Fiesta was the UK car sales leader again in 2012, having taken the position from the Focus in 2009, with 109,265 registrations up from 96,112 in 2011.  Fiesta also increased its market share to 5.4%from 5% in 2011.
Other Ford models with increased sales in 2012, compared with 2011, included the Ka, Focus, Kuga, Mondeo S-MAX, while the B-MAX has proved immediately popular with 3,199 sales recorded since its October launch.

Transit has led the UK CV sector from its launch in 1965 and Ford’s CV market leadership remains unchallenged with a 21.6% share for the full year 2012.  Ford medium commercials secured 30.7% of the segment in 2012, up from 26.8% in 2011.

In December, UK car sales were up by 3.7% to 123,557 units, compared with December 2011.  Ford car sales increased 6.6% to 15,656, up from 14,689 in December 2011. Ford's overall share of car sales was 12.7% for the month, up from 12.3 per cent in December 2011.

The Focus was the UK’s best seller in December, repeating its November result. 

  

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1/7/2013 11:10 AM