PHNOM PENH, Cambodia – Ford Motor Company today celebrated the opening of a new, world-class dealership in Phnom Penh.
Elena A. Ford, Director, Global Marketing, Sales and Service Operations and great-great granddaughter of Henry Ford, was on-hand to lead the company’s celebration in conjuction with dealer partner, RM Asia.
“Ford has been in Cambodia for more than 15 years and established itself as a committed, responsible leader in the development of this market’s automotive industry,” said Ford. “We believe Cambodia’s continued economic growth will go hand-in-hand with the growth of Ford’s operations.”
“This new full-service Ford dealership that we are launching today with our long-time partners at
RM Asia will offer world-class service for our Cambodian customers. It is part of Ford’s ongoing investment in Cambodia,” said David Westerman, Regional Manager, Asia Pacific, Ford Export &
“With the addition of the highly evolved Taurus to the showroom, Ford is spearheading the introduction of high-quality, fuel-efficient cars to this growing and maturing market,” he added.
The Ford Taurus – which delivers excellent fuel economy, advanced technology, design, refinement and enhanced driving dynamics – is the latest of twelve vehicles in Ford’s expanding product lineup for Cambodia. It is now available at Ford showrooms in Siem Reap, as well as the new, flagship dealership in Phnom Penh.
Ford’s Commitment to Cambodia
The new Phnom Penh dealership enhances Ford’s customer-care groundwork in Cambodia and will replace the previous dealership. The new, full-service facility includes a showroom, sales, service and parts departments and is located on Monivong Road. Ford’s Siem Reap dealership will continue to service customers in the northern regions.
Ford has been doing business in Cambodia for more than 15 years, and the company has seen great success in the market since its entry. At the heart of Southeast Asia, Cambodia represents an important, rapidly growing market, and Ford is fully committed to continuing to bring worldclass One Ford products and services to the country for the long-term.
The new Ford Taurus, manufactured at Ford’s Chicago Assembly Plant, is the twelfth Ford vehicle to be introduced to the market since Ford’s first entry in 1997.
Elena A. Ford, Director, Global Marketing, Sales and Service Operations and the proud Ford team inside the new dealership in the Cambodian capital, Phnom Phenh
Elena A. Ford, Director, Global Marketing, Sales and Service Operations, talks to the Cambodian media
A traditional performance was held at the opening ceremony
Seng Voeung, Ford Country Manager, Cambodia, speaks to Cambodia’s Secretary of State, Ministry of Commerce, Mao Thora