MOSCOW, Russia – The new Ford Focus has been named the best in its class by users of top Russian internet site auto.mail.ru. The technology-packed Ford model collected approximately 80,000 votes, leaving its main competitors – Mitsubishi Lancer and VW Golf) trailing far behind.
“This is a very important award for us,” said Mark Simpson, vice-president, Marketing, Sales & Service, Ford Sollers. “When Ford started producing the Focus at the Vsevolozhsk, St. Petersburg, plant for the first time, it completely changed the way Russians viewed mass-produced cars.
“Almost 500,000 vehicles have been built during the 12 year history of the Focus in Russia, and in total around 600,000 units have been sold. In nine of those years, Focus was the leader of its segment, and for seven it was the bestseller among foreign brand vehicles.
“New Focus continues to set records. The first vehicle rolled off the production line in July, 2011, and today the Focus is recognised as the best vehicle in the C segment. It is an incredible achievement for such a short period,” he added.
The national automobile awards give internet users the opportunity to choose their best vehicles from a list of more than 300 models in 22 categories. Only cars available in official dealerships in Russia in 2011 are eligible for the award.