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Ford car owners and auto media in the Ford Fuel Efficiency Challenge 2012.
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 Fiesta, Focus, Escape Compete In Vietnam Fuel Efficiency Challenge 2012

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DA NANG CITY, Vietnam — Ford has shown its fleet is one of the most fuel efficient in Vietnam by completing an epic 300km journey on a single tank of gas.

The challenge involved the Ford Focus Classic, the all-new Ford Fiesta and Ford Escape SUV.

More than 40 Ford car owners from the two biggest auto forums in Vietnam, Otofun (from northern Vietnam) and OtoSaigon (from southern Vietnam), joined a group of respected, independent automotive journalists in Da Nang for the drive to Quy Nhon in Binh Dinh province.
The Ford Fiesta delivered the best fuel efficiency of the challenge, with an average of 5.3L/100km (18.86km/l). The Ford Focus managed 6.9L/100km (14.5km/l) while the Ford Escape achieved 8.2/100km (12.2 km/l).
As with all of Ford’s fuel efficiency challenges in the ASEAN region, the gas tanks on each participating car were filled and sealed shut at the starting point in Da Nang, and the air conditioning was switched on to speed “2”, where it remained for the duration of the trip. The route included both on-road and off-road conditions, and the temperature was 28–300C with clear skies.

"This competition was a creative way to reinforce our commitment to providing Ford vehicles that are segment leaders in fuel efficiency - which is so important to Vietnamese customers and one of the key things customers look for when purchasing a new vehicle these days,” said Laurent Charpentier, managing d
irector of Ford Vietnam.
 
As a part of the programme, Ford Vietnam used the value of gasoline left in the tanks at the end of the drive to found the “Green Tree Fund” to improve the environment at schools in Tuy Phuoc District in Quy Nhon. The funds were spent planting 1,000 trees, helping to spread a meaningful message: each litre of gasoline saved not only benefits the car owner but also helps to protect the environment and improve our community life.
 
Ford and the participants from the two forums also donated VND 20 million (USD 1,000) to Phuoc Son school in Quy Nhon to encourage unfortunate students to continue pursuing their studies.
A caravan of Ford cars ready for the challenge.

  

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12/6/2012 4:55 AM