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Ford Launches New Middle East Brand Campaign
Updated: May-24-2013
DUBAI, UAE – Ford Middle East launched a regional integrated advertising and communications campaign highlighting Ford’s various smart technologies and the brand’s leadership within the industry. The campaign uses a fun and engaging young Arab character, Youssef, and his friends to highlight the latest Ford models and demonstrate unique Ford technologies such as Blind Spot Information System with Cross Traffic Alert, EcoBoost, Lane Departure Warning, Lane Keeping System and Foot-Activated Liftgate. Click here to continue reading.
EXPORT & GROWTH NEWS ARCHIVEFord Sales Up 38 Percent in Nigeria
Updated: May-23-2013
LAGOS, Nigeria – Ford sales in Nigeria are up 38 percent in the first four months of 2013 compared with previous year-to-date sales. Through April, 1,264 units were sold, while 914 units sold during the same time period of 2012.
Ford Continues Wave of Nationwide Well Construction in Water-Deprived Cambodian Communities
Updated: May-17-2013
PHNOM PENH, Cambodia – Ford has announced its second wave of water well construction for high-priority rural communities lacking access to clean water in the Cambodian provinces of Takeo and Kampong Speu. Together Ford and dealer partner, RMA Cambodia, are investing USD12,500 to build a series of 13 new water wells in seven villages across the two southern provinces.
Preserving Dhofar's Cloud Forests
Updated: May-17-2013
MUSCAT, Oman – With more than 900 plant species, including more than 50 endemic ones not available anywhere else on Earth, the mountains of the Dhofar region in Southern Oman are a biodiversity hotspot of unique value.
Al Jazirah Vehicles Expands Presence in Saudi Arabia
Updated: May-13-2013
HA’IL, Saudi Arabia – Ford’s largest dealer in the Middle East opened an expansive new facility in northwest Saudi Arabia.
Cultural Awareness Seminar Focuses on Saudi Arabia
Updated: May-8-2013
DEARBORN – While reaching out to shake hands is an automatic gesture in the United States, that’s not the case in Saudi Arabia if the two people are different genders.
Ford Launches 'Auto Remedio' Campaign in Puerto Rico to Emphasize Technology, Brand Strengths
Updated: May-3-2013SAN JUAN, Puerto Rico – Ford recently launched its first primary brand campaign, dubbed “Auto Remedio,” in Puerto Rico to accentuate its position as the favorite American manufacturer on the island.
Ford Motor Company Officially Launches Operations in Myanmar
Updated: April-30-2013
YANGON, Myanmar — Ford Motor Company today officially announced its entry into the rapidly opening Myanmar market through an exclusive agreement and partnership with Capital Automotive Ltd., a subsidiary of leading Myanmar conglomerate, Capital Diamond Star Group.
Kids Learn About Life in Export & Growth Markets
Updated: Apr-30-2013
DEARBORN – Their parents work with colleagues across the globe, and finally it was the kids turn to learn about life in other countries.
Export & Growth Enjoys Best First Quarter Ever
Updated: Apr-12-2013
DEARBORN - Sales in Export and Growth (E&G) regions reached 13,031 in March, helping E&G set an all-time first-quarter sales record of 42,915.
Ford Goes Further With Red Bull X-Fighters in Dubai
Updated: Apr-25-2013
DUBAI, UAE – Spain’s Dany Torres captured the win when the Red Bull X-Fighters World Tour stopped in Dubai this month, beating out New Zealand’s Levi Sherwood.
Ford Export and Growth Expands into Cameroon; Appoints Tractafric Motors as Dealer
Updated: Apr-3-2013
CAMEROON - Cameroon is home to the newest Ford dealership, becoming the 84th market served by Export and Growth. E&G recently reached an agreement with Tractafric Motors to sell vehicles there.
All-New Lincoln MKZ, MKZ Hybrid Debut at 2013 Seoul Show
Updated: Apr-2-2013
SEOUL – Continuing its unprecedented product momentum, Ford Korea is showcasing 12 Ford and Lincoln models at the 2013 Seoul Motor Show in the company’s largest-ever auto-show display in South Korea. The company is also debuting the all-new Lincoln MKZ and Lincoln MKZ Hybrid premium mid-size sedans, before the official launch of the vehicles this summer.
Built Ford Tough Truck Roadshow ‘Unleash the Beast’ Wows Saudi Community
Updated: Mar-28-2013
JEDDAH, KSA – Ford Middle East and Al Jazirah Vehicles Agencies Co., the Ford and Lincoln importer-dealer in Saudi Arabia, recently kicked off a major Kingdom-wide roadshow, bringing the legendary F-150 and Ranger Built Ford Tough trucks closer to Saudi customers. The event was a huge success during the first three legs, in Najran, Jizan and Abha, with more than 5,000 customers attending so far. After the Jeddah leg, the roadshow continues to Al-Madīnah al-Munawwarah, Tabuk, Ha’il, Al Qassim, Dammam and Riyadh. .
Puerto Rican Teens Learn Car Safety Through Ford Program
Updated: Mar-22-2013
MAYAGUEZ, Puerto Rico – Ford Motor Company and the Ford Fund are helping to improve driver and passenger safety in Puerto Rico.
Going-Away Party in Export & Growth Benefits Charities
Updated: Mar-22-2013
DEARBORN – A goodbye gathering turned into an opportunity to raise funds for charity recently in Ford Export and Growth (E&G).
Ford Kicks Off 2013 Conservation and Environmental Grants Program in Middle East
Updated: Mar-19-2013
DUBAI, UAE – Ford Motor Company’s Conservation and Environmental Grants program, the longest-running private initiative of its kind in the Middle East, is using Facebook to launch the 14th year of the program. Once again, U.S. $100,000 is available to environmental projects raising awareness about the environment and conservation efforts.
Export & Growth, Dealer Repair Patrol Cars for Guam Police Department
Updated: Mar-18-2013
GUAM- Ford Export and Growth and its dealership on Guam, Triple J Ford, worked together to get two of the island’s police cars back on the road at no cost to the police department or taxpayers.
Ford Showcases Largest-Ever Lineup for Cambodia at 2013 Phnom Penh International Motor Show
Updated: Mar-17-2013
PHNOM PENH, Cambodia — Ford Motor Company has revealed its world-class lineup of technology-packed and segment-leading One Ford vehicles for the Cambodian market at the inaugural Phnom Penh International Motor Show.
Ford Middle East Promotes Safe Driving Skills for Moms and Moms-to-Be
Updated: Mar-13-2013
DUBAI, UAE – In celebration of International Women’s Day, Mother’s Day and Gulf Cooperation Council Traffic Week, Ford Middle East recently hosted a Safe Driving Skills Workshop for Moms and Moms-to-Be to help address these questions. The workshop provided driving tips and information from Ford, the Dubai government’s Road and Transport Authority and Dubai Autodrome instructors.
Reporter Credits Lane-Keeping System with Save
Updated: Mar-8-2013
ISABELA, Puerto Rico – Ford’s lane-keeping and driver-alert systems earned rave reviews from a journalist who credits the features with helping him avoid a collision.
Ford and Al Jazirah Vehicles Drive Awareness on Dangers of Counterfeit Automotive Spare Parts
Updated: Mar-8-2013
RIYADH, Saudi Arabia – Al Jazirah Vehicles Agencies, the Ford and Lincoln importer-dealer in Saudi Arabia, and Ford Middle East are fighting the proliferation of counterfeit spare parts in the region.
Taurus ‘Thinks Big’ to Appeal to Middle East Buyers Desiring Large Vehicles, Options
Updated: Mar-1-2013
DUBAI, UAE – A leader in performance, technology and design, the Taurus is well-equipped to help Ford retain its dominance in the Middle East’s D/E car segment.
Ford Improves Parts Availability in Sub-Saharan Africa with Launch of New Parts Distribution Center
Updated: Feb-25-2013
LAGOS, Nigeria – Ford Motor Company is taking action to improve parts availability by expanding service of its Middle East Parts Distribution Center (PDC) to dealers in Sub-Saharan Africa (SSA), getting parts to customers in the region more quickly than ever before.
E-mail Capture Program Seeks to Improve Ownership Experience, Retain Customers
Updated: Feb-25-2013
DEARBORN - Ford Export and Growth’s (E&G) e-mail capture program is not only improving customers’ ownership experience, it’s strengthening their relationship with their dealer.
Ford Middle East, the Ministry of Higher Education and RTA Launch ‘Ford Driving Skills for Life’ in the UAE, to Help Reduce Youth Traffic Fatalities
Updated: Feb-4-2013
DUBAI, UAE – Ford Middle East, in partnership with the Ministry of Higher Education and Scientific Research and the Road & Transport Authority, today announced the Middle Eastern debut of the Ford Driving Skills for Life (DSFL) programme in the UAE.
Ford Korea Announces Polaris Auto as Third Dealer;Expands Nationwide Sales and Service Network
Updated: Jan-25-2013
SEOUL – Ford Sales and Service Korea is expanding its operations into the northern region of Seoul and the northeastern region of Gyeonggi-do. Ford Korea recently signed a letter of intent with Polaris Auto Co. Ltd. to sell and service Ford and Lincoln vehicles in areas where Ford does not currently have a presence.
Ford Snags Three Autoworld Car of the Year Awards in Malaysia
Updated: Jan-23-2013
KUALA LUMPUR, Malaysia – Ford in Malaysia celebrated three more award wins at this week’s Autoworld 2012 Car of the Year awards, two for the segment-defining all-new Ford Ranger and one for the class-leading all-new Ford Focus.
December Caps Off Historic Year for Export & Growth
Updated: Jan-11-2013
DEARBORN – Record sales throughout Ford Export and Growth (E&G) in 2012 made it a banner year for the organization.
Malaysia Leads Export & Growth’s Asia Pacific Markets to New Record
Updated: Jan-11-2013
DEARBORN – Ford and Lincoln sales in Export & Growth’s Asia Pacific region were at their all-time best in December, helping the region achieve its best quarter ever, with 4,350 vehicles sold. Overall vehicle sales were well-balanced between cars, led by Fiesta and Focus, and the Ford Ranger, with all three nameplates growing by more than 30 percent over December 2011.
Caribbean & Central America Ends Year on the Upswing
Updated: Jan-11-2013
DEARBORN – The Caribbean and Central America (CCA) closed out 2012 with its best month of the year. In fact, it was the region’s best month since December 2003.
Ford Middle East Sets All-Time Sales Record
Updated: Jan-11-2013
DEARBORN – Ford and Lincoln closed 2012 on a high note in the Middle East – ending the year up 8 percent on the strength of sales of 75,796 vehicles. Both brands saw sales jump in the fourth quarter year-over-year says Larry Prein, Ford Middle East managing director.
Focus Favorite Car in Israel
Updated: Jan-11-2013
DEARBORN – The popularity of small cars continues to grow in Israel, and there’s none more popular than the Ford Focus.
South Korea Sets Annual Sales Record
Updated: Jan-11-2013
DEARBORN – The Ford brand in South Korea closed out 2012 with its best quarter and best year on record.
Sub-Saharan Africa Enjoys Banner Month, Year
Updated: Jan-11-2013
DEARBORN – Ford set sales records throughout 2012 in Sub-Saharan Africa, and December was no exception.
Ford Service Excellence Contest Aims to Strengthen Customer Satisfaction
Updated: Jan-10-2013
DEARBORN – Pride and gratitude were at the forefront as winners of Ford Export and Growth’s (E&G) Service Excellence World Cup competition accepted their prizes.
Cultural Awareness Seminar Provides Opportunity for Learning
Updated: Jan-09-2013
DEARBORN – While geographically close to the United States, countries in the Caribbean and Central America employ business practices that can differ from those in the United States. As a result, Ford Export and Growth (E&G) employees attending a recent Cultural Awareness Lunch and Learn found it to be time well spent.
Focus is Wheels Small Car of the Year in UAE
Updated: Jan-08-2013
DUBAI, UAE – The Ford Focus is Small Car of the Year 2012 according to Wheels, the English-language weekly motoring magazine in the United Arab Emirates.
Ford Grabs Three More Awards in Malaysia
Updated: Jan-04-2013
KUALA LUMPUR, Malaysia – Ford in Malaysia recently picked up three more awards – two for the all-new Focus and one for the all-new Ranger.
Ranger Getting a Workout from Humanitarian Organizations
Updated: Dec-13-2012
Africa – Two Ford Export and Growth partners are taking creative approaches to promoting the all-new Ford Ranger.
Fusion is Fashion Forward
Updated: Dec-10-2012
SAN JUAN, Puerto Rico – In fashion, it’s all about the accessories. And a car is the ultimate accessory, according to Ford Senior Interior Designer Anthony Prozzi. Which may be why Ford determined a fashion show was the perfect venue to highlight the design, culture and fashion inspiration that influenced the bold yet sophisticated 2013 Fusion.
Explorer Named Best Mid-Sized SUV at Middle East Motor Awards
Updated: Dec-7-2012
DUBAI, UAE – Ford Explorer received the Best Mid-Sized SUV title at this year’s Middle East Motor Awards (MEMA), the biggest independent car awards of the Middle East.
All-New Ranger Is First-ever Pickup to Win Coveted “Overall Car of the Year”; All-new Focus Wins “Family Car of the Year”
Updated: Dec-3-2012
KUALA LUMPUR, Malaysia — The all-new Ford Ranger made history at the New Straits Times-Maybank Car of the Year 2012 Awards (COTY) by becoming the first pickup truck in the COTY Awards’ 11-year history to capture the coveted “Overall Car of the Year” award.
Ford Breaks Ground on Construction of Wells in Siem Reap Province for Rural Communities Lacking Clean, Potable Water
Updated: Nov-19-2012
SIEM REAP, Cambodia— Ford and its long-time partner in Cambodia, RM Asia, on Saturday announced that a USD 70,000 Ford Conservation and Environmental Grant for Cambodia is to be used in a series of projects to construct dozens of community water wells in the village of Rolum Run Tamei and across Cambodia.
Ford Expands in Cambodia – Opens New Full-Service Dealership in Phnom Penh, Introduces 2013 Ford Taurus to Market
Updated: Nov-16-2012
PHNOM PENH, Cambodia – Ford Motor Company today celebrated the opening of a new, world-class dealership in Phnom Penh.
Ford Showcases Innovations During GITEX Technology Week in Dubai
Updated: Nov-15-2012
DUBAI, UAE –Ford Middle East showed off a host of its latest Driver Assist Technologies and gave exclusive glimpses of intelligent, next generation innovations being researched by Ford Labs during GITEX Technology Week. Visitors to the annual conference also experienced the new, tech-laden 2013 Taurus and the super performance Taurus SHO – dubbed Ford’s smartest sedans.
Escape to a Campground
Updated: Nov-15-2012
KOREA – They’re not your typical test drives.
Export and Growth Lights Up in Celebration
Updated: Nov-15-2012
ALLEN PARK, Mich. - Multiple cultures and traditions are part of the fabric of Ford Export and Growth (E&G). Which may be why a conversation centered on Diwali led to a yearly celebration at E&G’s Allen Park office.
Ford Motor Company Awards $100,000 for Conservation and Environmental Projects
Updated: Nov-2-2012
DUBAI, UAE – Ford Motor Company Conservation and Environmental Grants have been awarded to nine projects in the Middle East. The awards total $100,000.
Ford Technology Fest a Hit in Panama City
Updated: Oct-26-2012
PANAMA CITY, Panama – Designed as an informative weekend of fun, Ford Techno Fest may also have attracted new customers to the Ford brand.
Puerto Rico Gets its First Quick Lane
Updated: Oct-22-2012
CAGUAS, Puerto Rico – Puerto Rican residents can now get their vehicles serviced at a Quick Lane Tire and Auto Center.
Sales Consultants Put Skills to the Test in World Cup Sales Excellence Competition
Updated: Oct-22-2012
DEARBORN – Celebrating vehicle knowledge and the ability to use it effectively lies at the heart of the World Cup Sales Excellence competition sponsored by Ford Export and Growth (E&G).
Evaluation Programs in Middle East Drive Global Product Knowledge
Updated: Oct-19-2012
DUBAI, UAE and DEARBORN – Middle Eastern media witnessed Ford’s intense focus on strengthening its product offerings on two occasions this year.
Export & Growth Sets All-Time Record with 15,000+ Vehicles Sold
Updated: Oct-10-2012
DEARBORN – Two short months after setting an all-time sales record, Ford Export and Growth (E&G) has done it again.
E&G Celebrates Anniversary, Relationship with Key Fleet Supplier
Updated: Oct-10-2012
Denmark - Ford Export and Growth (E&G) is growing its fleet operations and expanding into some of the most remote corners of the world. Fleet/military sales were up 25 percent through August, and while that’s a testament to the popularity and competitiveness of Ford vehicles, suppliers such as Kjaer & Kjaer also play a key role, one reason E&G wanted to commemorate a milestone anniversary.
Ford Middle East Debuts Warriors in Pink Breast Cancer Awareness Initiative
Updated: Sept-25-2012
RIYADH, Saudi Arabia – Ford Motor Company launched its Warriors in Pink breast cancer awareness initiative in the Middle East recently with events in Saudi Arabia and Dubai. Breast cancer is the leading cause of death in women in the Middle East, as relatively low awareness rates mean women are often diagnosed at advanced stages.
Charity Auction Proceeds Helping Those in Need
Updated: Sept-24-2012
DEARBORN –Health care organizations and groups focused on children are among the charitable organizations benefiting from the first Ford Export and Growth (E&G) charity auction.
Export & Growth Operations – Going Further to Help Others
Updated: Sept-10-2012
ALLEN PARK, Mich. - Needy and abused and neglected children are among those who benefit from Export and Growth’s (E&G) year-round focus on helping others.
Ford CEO Says Company has Aggressive Plans for Growth in South Korea
Updated: Sept-04-2012
SEOUL – In meetings with media and influentials recently in Seoul, Ford President and CEO Alan Mulally reinforced Ford’s commitment to South Korea, highlighting aggressive plans to launch new products, increase investments to build brand awareness and grow sales.
Ford’s ‘Seoul to Soul’ Brand Campaign Allows South Koreans to Tell Story of Ford Cars and Technologies
Updated: Sept-04-2012
SEOUL – Ford Korea recently announced the start of the second phase of “Seoul to Soul” – an innovative brand campaign that provides a select group of 10 influential South Korean consumers unprecedented access to experience various Ford vehicles in their day-to-day lives.
Aid and Development: A Whole New World
Updated: Aug-28-2012
DEARBORN - Philanthropic organizations hurt by the bad economy are seeking ways to spend less to achieve their goals.
Ranger Sells Itself While Crossing Angola
Updated: Aug-27-2012
ANGOLA – A two-week, cross-country trek served as the launch of the all-new Ford Ranger in Angola.
Around the Wheel Promotion Designed to Attract, Retain Customers
Updated: Aug-27-2012
DEARBORN - “Our technicians see things you cannot” is the message to consumers in the Around the Wheel campaign.
Quick Service Facilities Attracting New Customers to Ford Globally
Updated: Aug-17-2012
DEARBORN – It’s taken less than a year for Quick Parts retail outlets to improve parts availability and successfully fill a void in the service industry in Export & Growth (E&G) markets around the world.
Panama Crowns Ranger Challenge Champion
Updated: Aug-17-2012
PANAMA – The winner of the Panama Ford Ranger Challenge says he is looking forward to using his new Ranger for work and pleasure.
Export & Growth Makes History with Best Sales Month Ever
Updated: Aug-17-2012
DEARBORN - Ford Export and Growth (E&G) continued a history-making trend in July by recording its best-ever monthly sales performance.
Quick Service Facilities Attracting New Customers to Ford Globally
Updated: Aug-17-2012
DEARBORN – It’s taken less than a year for Quick Parts retail outlets to improve parts availability and successfully fill a void in the service industry in Export & Growth (E&G) markets around the world.
Export and Growth Service Excellence World Cup Competition Expanding
Updated: Jul-23-2012
DEARBORN - Export and Growth (E&G) dealerships from around the globe are accepting the challenge to Go Further by providing the best possible after-sales experience. The 2012 Service Excellence World Cup competition has been expanded to include parts counter personnel as well as service advisers and technicians.
Ford Offers Free Mammograms in Puerto Rico, Continues Support of Komen for the Cure
Updated: Jul-23-2012
DEARBORN - Ford Export and Growth (E&G) heads into the second half of the year coming off the best quarter in its history and back-to-back record quarters.
All-New Ford Ranger Now Available in Malaysia
Updated: Jul-20-2012
KUALA LUMPUR, Malaysia – Ford launched its class-leading all-new Ranger in Malaysia June 28 amidst fog machines and singers and dancers.
2nd-Half Outlook Bright for Export & Growth
Updated: Jul-20-2012
DEARBORN - Ford Export and Growth (E&G) heads into the second half of the year coming off the best quarter in its history and back-to-back record quarters.
Ford Announces Malaysian Winner of Global Ranger Challenge
Updated: Jul-2-2012
KUALA LUMPUR, Malaysia – Ford announced the winner for the Malaysia campaign of its Global Ford Ranger Challenge on the launch day of its segment-defining all-new Ranger.
Nigeria Ford Ranger Challenge Announces Winner
Updated: Jun-13-2012
NIGERIA – The winner of the Ford Ranger Challenge is Opeyemi Ologun, a switch engineer from Lagos.
Nigeria Ford Ranger Challenge Announces Winner
Updated: Jun-13-2012
NIGERIA – The winner of the Ford Ranger Challenge is Opeyemi Ologun, a switch engineer from Lagos.
Export & Growth Sales Surpass 12,500 to Achieve New May Sales Record
Updated: Jun-4-2012
DEARBORN -A team effort and continued increased demand for Ford vehicles led Ford Export and Growth (E&G) to achieve a new May sales record.
Ford Grants $40,000 to Various Community Organizations in Puerto Rico to Promote Environmental Projects
Updated: Jun-4-2012
SAN JUAN, Puerto Rico – Seven nonprofit organizations will be able to continue their education, rescue and environmental preservation efforts upon being selected to receive a total of $40,000 from Ford Motor Company’s Conservation and Environmental Grants program.
Five Malaysians Selected for Global Ford Ranger Challenge
Updated: May-31-2012
KUALA LUMPUR, Malaysia – Ford Malaysia announced the five finalists chosen to put the all-new Ford Ranger through some of the toughest tests imaginable as part of the Global Ford Ranger Challenge.
Ford Launches Global Ranger Challenge in Panama
Updated: May-30-2012
PANAMA CITY, Panama - The Global Ranger Challenge has arrived in Panama, seeking bold drivers who are willing to challenge the all-new Ford Ranger, exposing it to tough and challenging obstacles -- real tests with real people.
Ford Korea’s “Seoul to Soul” Campaign to Offer Consumers Unparalleled Brand Experience
Updated: May-29-2012
SEOUL, South Korea - Ford Sales and Service Korea announced that it will carry out a new campaign entitled “Seoul to Soul” from June, featuring consumers and influencers who will experience Ford’s 2013 eco-friendly and smart models at its global facilities in the U.S. and Europe. These experiences will be captured, and utilized in Ford’s advertising collateral.
Ford Donates $10,000 to Forest Conservation Project in Sri Lanka
Updated: May-14-2012
SRI LANKA - Ford Motor Company selected the Fire Prevention in Knuckles Forest Reserve project as the winning entry in its Environmental Conservation and Grants program in Sri Lanka. The project will receive $10,000 to take steps to minimize the damage caused by forest fires in the southern border of the Knuckles Forest Reserve in the central highlands of Sri Lanka.
Ford Korea President to Head Importers and Distributors Association
Updated: May-11-2012
SEOUL, South Korea - Ford Sales and Service-Korea President Jae Jung is the new chairman of the Korea Automobile Importers and Distributors Association. KAIDA supports deregulation efforts and provides input during the legislative process when the government is considering policy changes.
17 (and counting) Monthly Sales Records for Export and Growth
Updated: May-9-2012
DEARBORN - The history-making continued last month as Export and Growth (E&G) saw its sales record extended for the 17th month in a row.
Oman’s Team Qadiroon Wins Ford Focus Rabaa Rally
Updated: May-8-2012
DUBAI, UAE – Oman’s Team Qadiroon won the Ford Focus Rabaa inter-GCC Rally challenge. Ford Middle East announced the winners following the conclusion of the final rally challenge in Dubai’s Burj Khalifa. Al-Yaqdan Alhooti, an avid supporter of the challenge who scored the most points in the online challenges, won in the “Pit Crew” or Ford Focus Rabaa Fan category. All winning team members and Al-Yaqdan Alhooti will receive a new 2012 Ford Focus.
Kids ‘Travel’ Across Export and Growth Markets
Updated: May-2-2012
DEARBORN - It was a chance for kids to experience aspects of life in some of the far-flung countries that comprise Ford Export and Growth (E&G).
Korean Media Study Ford Products, Technologies During U.S. Visit
Updated: Apr.-25-2012
DEARBORN - With the recent implementation of the Korea-U.S. Free Trade Agreement, the timing was perfect to give media from South Korea an in-depth look at Ford and its products.
GCC Teams All Fired Up for Ford Focus Rabaa Rally
Updated: Apr.-24-2012
DUBAI, United Arab Emirates – Ford Middle East announced the names of the finalists that will represent their national teams in the Ford Focus Rabaa Rally, the first interactive inter-GCC rally tour of its kind, kicking off April 25 in Riyadh, Saudi Arabia. The final six teams were selected via the online and interactive recruitment hosted at Ford Middle East’s Facebook page, http://www.facebook.com/FordMiddleEast.
Strong First Quarter Extends Unprecedented E&G Sales Momentum
Updated: Apr.-23-2012
DEARBORN - Multiple records were set in March as Export and Growth (E&G) notched its 16th straight month of record sales. With 13,048 vehicles sold, it was also E&G’s best March and best quarter ever, prompting Director Hal Feder to quip that it’s “fun making history.” March year-to-date sales are up 5 percent over a year ago.
All-New Ranger Wows in Panama
Updated: Apr.-23-2012
BUENAVENTURA, Panama - It was a splashy debut for the all-new Ford Ranger, which impressed media, dealers and major fleets alike with its abilities in water as well as on dry land.
Ford, Lincoln Vehicles See GCC Q1 Retail Sales Soar by Nearly 40 Percent
Updated: Apr.-20-2012
DUBAI, United Arab Emirates – Ford’s drive in the Middle East continued accelerating during the first quarter of 2012, reporting a 37 per cent growth in GCC retail sales compared to the same period last year. Increasing retail sales across the Ford and Lincoln lineups in the region further confirm continued increase in consumer preference for the latest models from both brands.
Army Thanks Ford, Global Partner for Producing Ranger
Updated: Apr.-10-2012
DEARBORN - Teamwork is a crucial element of successful partnerships, something the U.S. Army knows better than most. Which is one reason Army representatives traveled to Dearborn March 16 – to say thank you to two important partners, Ford Export & Growth (E&G) and Global Fleet Sales, an authorized global distributor of Ford products to the Aid and Development market worldwide. GFS modifies and services Ford vehicles used in humanitarian aid, relief work, development projects and police services around the world, including vehicles used by the Afghan National Army, most notably the Ford Ranger.
Nigeria Completes Successful Focus Relay Challenge
Updated: Apr.-5-2012
NIGERIA – To support the launch of the all-new Focus in Nigeria, Ford recently completed a first-of-its-kind Focus Relay Challenge in the country. The month-long interactive competition was comprised of four teams of three driving around the city of Lagos in the new Ford Focus conquering challenges along the way. The teams were supported by more than 7,000 Facebook followers who participated remotely in the challenges as Pit Crew members.
New E&G Dealer Strategy Board to Provide Input on Key Initiatives
Updated: Mar.-26-2012
LAS VEGAS - With their background in international business and exporting, dealers in Ford Export and Growth markets are uniquely positioned to help E&G achieve its goal of becoming a great export company.
Export and Growth Sets All-Time Sales Record
Updated: Mar.-26-2012
DEARBORN – Ford Export and Growth Director Hal Feder had exciting news to share at the annual dealer meetings earlier this month – E&G set an all-time monthly sales record in February, extending its streak of consecutive record-setting months to 15.
Mobile Marketing Campaign Targets Smart Phone Users in E&G Markets
Updated: Mar.-26-2012
Nigeria, Saudi Arabia and South Korea - People accustomed to accessing the Internet from their home and office computers may take it for granted, not realizing that in much of the world, Internet access is available only on a mobile device.
First Export and Growth Charity Auction Raises More Than $430,000
Updated: Mar.-23-2012
The DEARBORN - While employees in Ford Export and Growth are known to Go Further to help others, E&G’s dealers recently showcased their willingness to do the same.
Ford Moves Aggressively in Price, Service, and Products Following Enactment of Korea-U.S. FTA
Updated: Mar.-15-2012
SEOUL – With the implementation of Korea-U.S. Free Trade Agreement (FTA), Ford Sales Service Korea is taking aggressive actions to enhance its value story, improve product offerings and reduce cost of ownership for Korean customers by lowering parts prices, providing a best-in-class warranty and improved used car value retention.
Helping Others a Core Value in Export and Growth
Updated: Mar.-7-2012
ALLEN PARK, Mich. - Visit the Ford Export and Growth (E&G) offices in Allen Park and it won’t take long to spot the subtle indications of its commitment to others – the billboard spotlighting a charity, the snacks sold to fund charitable endeavors, the number of people who pay to wear jeans on Fridays.
The All-New Ford Explorer is Saudi Auto’s 4x4 of the Year
Updated: Mar.-5-2012
JEDDAH, KSA – The all-new Ford Explorer recently added another accolade to its growing list of awards as it received the 4x4 of the Year title from Saudi Auto, one of the region’s leading and Saudi Arabia’s premier car publications.
Ford Focus Rabaa Rally is on - Seeking GCC’s Finest Team
Updated: Mar.-1-2012
DUBAI, United Arab Emirates – Ford Middle East today launched Ford Focus Rabaa, the first interactive inter-GCC rally tour, in an unprecedented and never-been-done-before initiative as part of its launch efforts surrounding the all-new 2012 Ford Focus.
Quick Lane Opens for Service in Bahrain
Updated: Feb.-29-2012
MANAMA, Bahrain – Ford Middle East and Almoayyed Motors, the Ford and Lincoln importer-dealer in Bahrain, opened a new Quick Lane Tire and Auto Center located at Arad, bringing a new dimension of quick and reliable service to the Kingdom’s motorists owning varied brands of vehicles. Quick Lane is the fastest-growing service brand in the United States and counts more than 600 stores in North America. This multi-brand service facility in Bahrain is the third branch in the GCC, and the company plans to expand the reach of its quick service brand with another 15 this year.
Ford Motor Company Expands Dealer Network, Freshens Product Lineup in Panama
Updated: Feb.-28-2012
PANAMA CITY, Panama – As part of its commitment to invest and grow in the Panama market, Ford is appointing Ford Cincuentenario as a new dealer in Panama. Expanding its dealer network is part of Ford’s strategy to capitalize on the strength of the growing Panama auto industry.
UAE Kick-Starts 2012 with Record Sales
Updated: Feb.-27-2012
DUBAI, United Arab Emirates – Sales of Ford and Lincoln vehicles are on the upswing in the United Arab Emirates, breaking a record that stood for more than three years.
Young Puerto Ricans Learn Driving Skills for Life
Updated: Feb.-24-2012
PUERTO RICO - Ford Motor Company Fund is bringing back to Puerto Rico its internationally recognized program, Ford Driving Skills for Life (DSFL), as part of its commitment to the Puerto Rican community. More than 400 teenage students had the opportunity to participate in driving clinics with world-class professional instructors on Feb. 22 and 23.
Ford Export and Growth Operations Director Discusses How Go Further is Already a Part of the Team's DNA
Updated: Feb.-16-2012
DEARBORN - @Ford Online recently spoke with Ford Export and Growth (E&G) Operations Director Hal Feder, regarding the new Go Further global brand promise and its role in his team's markets. Below is an excerpt from that discussion.
Export and Growth Delivers 14 Consecutive Months of Record Sales
Updated: Feb.-16-2012
DEARBORN - After closing out 2011 with consecutive record sales months dating to December 2010, Export and Growth (E&G) opened 2012 by setting yet another record.
Drivers in Export and Growth Markets Gear Up to Challenge All-New Ford Ranger
Updated: Feb.-15-2012
MALAYSIA/NIGERIA - Ford Ranger fans across Export & Growth (E&G) markets and elsewhere are figuring out ways to test the all-new truck in the Global Ranger Challenge.
E&G’s Grupo Viamar Dealership Receives 2012 Salute to Dealer Award
Updated: Feb.-15-2011
Ford is recognizing its dealers who go above and beyond when it comes to giving back to their communities, and for the first time in the history of the program, has selected an Export and Growth dealer as a Salute to Dealer award recipient.
Export & Growth Posts Record Results, Looks to Future
Updated: Jan.-26-2011
DEARBORN - Ford Export & Growth (E&G) not only surpassed expectations in 2011 it shattered them, setting a new all-time record for annual sales. Fresh off a record-setting performance in 2010, E&G’s sales momentum continued throughout 2011, with monthly sales records set for 13 consecutive months, beginning in December 2010.
Ford Gives Customers in South Korea the “Power of Choice”
Updated: Jan.-23-2011
SOUTH KOREA - With the introduction of four all-new fuel-efficient engines in 2012, Ford Motor Company is giving its customers in South Korea the “Power of Choice.”
South African Children Enjoy Gifts From E&G Employees
Updated: Dec.-28-2011
PRETORIA, South Africa - Calling it “a great start to the festive season,” Miriam Nikosi, one of the house mothers at a South African orphanage, said the children in their care are grateful for everything Ford has done for them.
Updated: Dec.-19-2011
ISRAEL - It’s only been available for a few months, but the new Focus has already helped Ford secure the number two sales position in Israel – a position the company hasn’t held there in more than two years – and its fifth consecutive monthly market share increase.
Updated: Dec.-16-2011
HONDURAS/CAMBODIA - A first-of-its kind initiative that began in Export and Growth could eventually be implemented in other markets around the globe.
Updated: Dec.-1-2011
RIYADH, Saudi Arabia – During ceremonies marking the 25th anniversary of Al Jazirah Vehicles Agencies Co. (AJVA), the Ford and Lincoln importer-dealer in Saudi Arabia, Ford announced plans to establish a presence in the Kingdom by opening a branch office in Riyadh.
Updated: Nov.-21-2011
DUBAI, United Arab Emirates – Ford Motor Company is demonstrating its strong commitment to Middle East customers with a $53 million investment in an all-new Middle East Parts Distribution Centre (PDC).
Updated: Nov.-10-2011
DUBAI, United Arab Emirates – Ford and Lincoln products have seen their sales in the Middle East’s Gulf Cooperation Council jump by 55 percent so far this year at a time when the region’s industry performance was relatively flat, according to Ford Middle East Managing Director Larry Prein. Speaking to the media at the Dubai International Motor Show’s opening day, Prein said the company is well on its way to another record year, thanks to its strong products, expanding dealer network and increasing customer satisfaction levels.