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 Built Ford Tough Defines Commercial Van Lineup at NAIAS

DATE: Will be calculated from "Release Start Date" field.

Click here for all of the Ford and Lincoln news, photos, videos and media coverage from the 2013 North American International Auto Show.

DETROIT - When we hear the words “Built Ford Tough” most of us think of Ford’s best-selling F-Series trucks.  But the mantra also defines the company’s commercial van lineup, and that message is being reinforced this year with the introduction of the new Transit family of vehicles at the 2013 North American International Auto Show (NAIAS).

“The Transit and the F-150 share many of the same Built Ford Tough design elements,” said Doug Scott, Ford Truck Marketing manager.  “These vans have to be as durable as the pickups because you have customers like FedEx and UPS that are putting hundreds of thousands of miles on them in stop-and-go driving on very rough routes.  The vehicles have to be able to stand up to all that severe duty, and Transit is definitely up to the task.”

The Transit is engineered to ultra-stringent Ford commercial truck standards for durability, according to Timothy Stoehr, Commercial Vehicle Product Marketing manager.

“We run all of our products through the same global testing and durability requirements, so we ‘abuse’ our vans just like we do our pickups and they stand up to the punishment,” he said.

The all-new Ford Transit builds on Ford’s success with E-Series – a market leader in North America for 34 years – and the Transit, which has been a customer favorite in Europe for almost five decades.

“Ford Motor Company is the only manufacturer in the world that has that kind of global van expertise, and we’ve used all of it to develop this new full-size lineup of Transit vans, wagons, chassis cabs and cutaways,” said Stoehr. 

Stoehr says the all-new 2014 Transit vehicles – which include variations of the Transit and Transit Connect – are the product of a massive global renovation of Ford’s entire van lineup.

“Our customers and our dealers are going to benefit from the most comprehensive, advanced and most fuel-efficient lineup of vans Ford has ever offered in North America,” he said.  “And we’re going to be able to offer whatever van or wagon a customer wants to move people or haul cargo depending on what their exact needs are.”

The versatility of Ford’s Transit van is one of the reasons the company decided to make the vehicle global in scope, says Stoehr.  It is also another attribute that Transit products share with F-Series trucks.  

“We will offer more choice in the commercial van market than any other competitor in the marketplace,” said Stoehr. 

“Today we sell E-Series with one wheel base and one roof height.  Tomorrow we will sell three roof heights – low, medium and high – two wheel bases – regular and long – and both standard and extended body lengths.  We will also offer three different powertrains,” he said.  “So no matter what the customer wants, we are going to be able to provide it.” 

The Transit vans will also offer enhanced fuel efficiency.

“Besides offering more choice and delivering on the reliability and durability they’re known for, these vans are going to be the most fuel-efficient vans the marketplace has ever seen,” said Stoehr.  “The full-size Transit is going to achieve on average 25 percent better fuel economy than the current E-Series van, and our target is to be best-in-class in every variation.”

The 2014 Transit vehicles will go into production in late 2013 and be available for purchase in 2014.  According to Stoehr, E-Series vans will still be available to customers and sold side-by-side with Transit into the 2014 calendar year. 

“For those people who love what they have right now with E-Series, they’re going to be available for a while,” he said.  “For those customers looking for more volume, greater fuel efficiency and more advanced technology, our new lineup of Transit vans and wagons are going to offer the perfect solution.”

If you would like more information about the 2014 Transit, please visit http://www.ford.com/commercial-trucks/transit/2014/.  For more information about the 2014 Transit Connect, please visit http://www.ford.com/commercial-trucks/transitconnect-commercial/2014/

  

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1/25/2013 6:20 AM