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 B-MAX Awarded Technology Prize

DATE: Will be calculated from "Release Start Date" field.

COLOGNE, Germany - The all-new Ford B-MAX, which made its motor show debut at Geneva last week, has been awarded an “International Internet Auto Award” in the Technology category by motoring website Autoscout24.

B-MAX was selected by the Autoscout24 editors because of its unique body concept with integrated B-Pillar. The award was collected by Wolfgang Booms, managing director, Marketing, Sales & Service, Ford of Germany.

Ford’s Easy Access Door System integrates the central body pillars into the doors of the B-MAX to create 1.5-metre wide unobstructed openings on either side of the car. Most rear door openings provide around half that space.

Special ultra-high-strength steels, which provide up to five times the strength of conventional mild steel, are used in key parts of the body and doors to create an extremely strong and stiff structure without adding extra weight.

“We engineered the body to keep all the benefits of the new door concept, while making the structure strong, stiff and light,” said Darren Palmer, product development quality director, Ford of Europe. “Creating a strong, stable body is great for handling. The B-MAX is just as stiff as the latest Fiesta, and will be just as fun to drive too.”







  

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3/12/2012 6:15 AM