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Ford Increases Presence in the Light Truck Segment

May-13-2014 5:00 PM ET

​SÃO BERNARDO, Brazil - Ford Trucks presented good sales in the light truck segment in the first quarter of 2014: with 2,001 units licensed, the brand achieved a share of 24.3% and growth of 3.6% in its category, compared to the same period last year. This segment represents 20.2% of the whole sector, and is extremely important for Ford Trucks.

Ford Exhibits the Extra heavy-duty Cargo At Exposafra, Paraná

May-07-2014 4:00 PM ET

​SÃO BERNARDO, Brazil - Ford Trucks is at Exposafra, open today at Porto de Paranaguá, Paraná, with their Extra heavy-duty Cargo 2842 and Cargo 2042, models that stand out by their robustness, efficiency, comfort and technology. At the event, which has prestige within the cargo segment, the models will be available for a test-drive, already implemented and approved, with a one-kilometer-length circular path.

New Ford F-4000 Released in Agribusiness Events with Exhibition in Ribeirão Preto

May-06-2014 2:00 PM ET

​SÃO BERNARDO, Brazil - The new Ford Trucks' F-4000 model is in the spotlight at Agrishow, one of the leading events of Brazilian agribusiness, in Ribeirão Preto, SP. This is the first exhibition of the model to the public since the announcement of its release, expected to the second half this year.

Ford Promotes Test-Drive for Cargo Trucks and Ranger at Agrishow 2014

Apr-29-2014 2:00 PM ET

​SÃO BERNARDO, Brazil - Ford brings novelties of the Cargo models, F Series and Ranger, to the 2014 Agrishow, one of the leading events of Brazilian agribusiness, in Ribeirão Preto, SP. Besides the exhibition and selling of vehicles specially targeted to rural producers, the brand is the only one to offer test-drives for trucks and pickups on a track specially designed to evidence aspects such as suspension behavior, engine torque, approach & departure angle and cabin comfort. 

Ford Celebrates 95 Years in Brazil with the Biggest Renovation in its History

Apr-25-2014 4:00 PM ET

​SÃO BERNARDO, Brazil - Ford Brazil celebrates today its 95th anniversary. The company reaches this milestone with a portfolio of global products, the biggest vehicle renovation in its history and the introduction of new technologies that improves the efficiency and car safety in different segments of the market (cars, pick-ups and light, medium and heavy trucks).

Ford Most Nominated Brand in REI 2014 Awards for Excellence and Innovation

Mar-27-2014 12:00 PM ET

​SÃO BERNARDO, Brazil - Ford is in the spotlight of the REI Awarding – recognition for excellence and innovation, intended to select the main achievements of professionals and companies in the automotive industry from February 2013 to January 2014. With nine nominations, Ford is the brand with the highest number of finalists for the award sponsored by the Automotive Business magazine and portal.

Ford Trucks Leads the Light Truck Segment In 2013 with the Cargo 816 Model

Jan-14-2014 1:00 PM ET

​SÃO BERNARDO DO CAMPO, Brazil - Ford Trucks strengthened its lead in 2013 "light truck" segment with the Cargo 816 model. Such segment is one of the most competitive within the Brazilian market, as it offers vehicles able to operate within urban areas to different categories of transportation. Ford’s model registered a 78% growth in retail sales, figuring 7,011 units sold.

Ford Brazil Announces New Global Line of Cargo Trucks for the Heavy Duty Segment

Jun-26-2013 9:00 AM ET

SÃO BERNARDO DO CAMPO, Brazil - On June 25, Ford Brazil introduced to Brazilian journalists its new global line of Cargo trucks for the heavy duty segment. The first two units of the tractor-truck models formed by Cargo 2042 and Cargo 2842, left Ford Trucks assembly line in São Bernardo do Campo, Sao Paulo.

Ford Reveals its Unprecedented Truck for the Extra Heavy Segment

Jan-23-2013 8:00 AM ET

​SAO PAULO, Brazil - Ford Trucks presented a new truck with capacity of up to 56 tons for the extra heavy-duty segment today in São Paulo.  The first prototype of this unprecedented tractor was shown at today’s preview, which was held simultaneously with Ford Otosan in Turkey, where this truck will also be built.

Ford Trucks Highlights the Euro 5 Engine Power in the New Ford 2429 Cargo Campaign

Aug-03-2012 12:00 AM ET

​SÃO BERNARDO DO CAMPO, Brazil – Ford Trucks launched a campaign to show the power of the New 2429 Cargo equipped with the six-cylinder Cummins Euro 5 engine, which, besides being more powerful, with 290cv, also saves more fuel. The comedy movie called Gladiators shows what happens inside the truck’s engine during a steep climb.