Taurus ‘Thinks Big’ to Appeal to Middle East Buyers Desiring Large Vehicles, Options

Mar-01-2013 9:20 AM ET

​DUBAI, UAE – A leader in performance, technology and design, the Taurus is well-equipped to help Ford retain its dominance in the Middle East’s D/E car segment.

Ford All-Wheel-Drive Retail Sales Up 72 Percent Since 2009, Surpassing Industry Growth Rate

Feb-28-2013 6:30 AM ET

​DEARBORN – Ford is capitalizing on the popularity of all-wheel-drive technology, with its AWD sales growing 72 percent since 2009, outpacing the industry growth rate of 53 percent. In 2012, more than 20 percent of the industry’s new car and utility vehicles were sold with AWD systems.

2013 Ford Taurus and Explorer, Lincoln MKS Earn NHTSA’s Highest NCAP Overall Vehicle Score

Aug-23-2012 9:10 AM ET

​DEARBORN – Three Ford Motor Company vehicles – the 2013 Ford Taurus, Ford Explorer and Lincoln MKS – earned a top safety rating from the National Highway Traffic Safety Administration (NHTSA). These vehicles earned a five-star Overall Vehicle Score in NHTSA New Car Assessment Program (NCAP) testing, which combines vehicle performance in frontal and side-impact crash tests and resistance to rollover.

2013 Taurus Sales Off to Strong Start, Bolstered by Popular Ad Campaign

Aug-22-2012 6:00 AM ET

​DEARBORN - The 2013 Ford Taurus – with its refreshed styling, enhanced driving experience and optional 2.0-liter EcoBoost engine – is drawing more and more customers to Ford showrooms.

2013 Ford Taurus EPA-Certified at Class-Leading 32 MPG with New 2.0-Liter EcoBoost Engine

Jun-26-2012 12:05 AM ET

​DEARBORN – The 2013 Ford Taurus, the Blue Oval’s technology and performance flagship sedan, is now certified by the EPA as the class leader in large sedan city and highway fuel economy.

2013 Ford Flex, Taurus Bring New Excitement to Dealer Showrooms

Apr-20-2012 6:00 AM ET

​DEARBORN - Two new Ford vehicles are arriving soon at dealerships – the 2013 Ford Flex and 2013 Ford Taurus.

2013 Taurus Surprises Engineers during Television Ad Shoot

Mar-30-2012 6:00 AM ET

​SONOMA, Calif. - Nine Ford engineers received the surprise of a lifetime when they arrived at the Infineon Raceway in Sonoma, Calif. in January to shoot what they thought was a straightforward television commercial for the 2013 Ford Taurus. 

Drive Program Showcases New Taurus, Flex and Mustang, Improvements to MyFord Touch

Mar-19-2012 5:45 AM ET

​PORTLAND - This past Tuesday, the 2013 Ford Taurus, Flex and Mustang media program kicked off in Portland, Ore.  Nearly 80 journalists joined Ford for the first of two waves of the drive event, which included the time behind the wheels of the new Taurus, Flex and Mustang. 

Ford Fusion, Ford Explorer and Lincoln MKZ Rank Highest in Durability in 2012 J.D. Power and Associates’ Vehicle Dependability Study

Feb-15-2012 3:00 PM ET

​DEARBORN – Ford Motor Company’s continuing emphasis on long-term quality is paying off for its customers.

Head's Up: Ford Increases Soy Content in Foam, Adds Head Restraint as Newest Component for Sustainable Material

Sep-02-2011 12:00 AM ET

DEARBORN – Ford and Lear Corporation are taking another leap forward in sustainable technology with the introduction of new head restraint foam that has 25 percent of the polyol replaced with soy.

Customers Recognize Ford's Dedication to Fuel Efficiency

Jul-29-2011 12:00 AM ET

DEARBORN - As the prices at the pump continue to rise customers are demanding products with leading fuel efficiency, and they are rating Ford highly for delivering, according to the J.D. Power 2011 Automotive Performance, Execution and Layout (APEAL) study.

New Ford Taurus Delivers Increased Fuel Economy with Expanded Powertrain Offerings

May-02-2011 11:35 AM ET

NEW YORK – Fuel efficiency comes standard with the new Ford Taurus, featuring an expanded array of fuel-efficient powertrains engineered to improve fuel economy without compromising power or responsiveness.

Q&A with Derrick Kuzak - All-New 2013 Taurus

Apr-21-2011 11:00 AM ET

NEW YORK - Our @Ford team caught up with Derrick Kuzak, group vice president, Global Product Development, at the New York International Auto Show for his views on the new Taurus.

New Ford Taurus Delivers More Fuel Efficiency, Technology, Design Refinement and Even Better Driving Dynamics

Apr-21-2011 7:30 AM ET

NEW YORK – The new Ford Taurus delivers more of what large sedan customers really want for the 2013 model year – with even better fuel economy, more technology, design refinement, improved craftsmanship and enhanced driving dynamics.

Ford Taurus Builds on Foundation of Customer Satisfaction, Technology Leadership with Sportier Design, Better Dynamics

Apr-21-2011 7:30 AM ET

NEW YORK – Building on class-leading customer satisfaction and a legacy of technology and safety recognition, the new Ford Taurus brings sporty design cues to a more differentiated series lineup that offers even more dynamic driving characteristics.

New Ford Taurus Even Smarter – Elevating Customer Convenience, Comfort, Connectivity Technologies

Apr-19-2011 7:30 PM ET

NEW YORK – Ford’s new flagship sedan is set to debut with an array of safety, infotainment and fuel-saving technologies even more expensive sedans can’t match.

Faces of Ford: 2013 Taurus

Apr-19-2011 7:30 PM ET

NEW YORK - Faces of Ford for the 2013 Taurus.