- Super Bowl Campaign Drives New Fusion Shoppers with Help of Dealers and Employees
DEARBORN - With the help of Ford dealers and employees, Ford’s ‘Nearly Double’ Super Bowl campaign not only increased Ford Fusion sales, but improved the favorable opinion of the brand. Kelly, and Thomais Zaremba, manager, Digital Marketing, both had intricate roles in developing the ‘Nearly Double’ campaign. Take a look at their Q-and-A below to find out more.
- #Fordie, the New #Selfie
DEARBORN - What's a #Fordie?
- Ford Sells EcoSport Limited Edition SUV for Europe Through Facebook®
BERLIN, Germany – Ford announced today at IFA 2013 that it will kick off the sale of its new Ford EcoSport on Facebook® with a special limited edition version of the small smart utility vehicle.
- Fiesta Employee Agents: Week 3
DEARBORN - This was our third week for employee agents to drive the Fiesta and Fiesta ST. As a part of the program we ask our agents to post to Instagram at least once a day.
- Fiesta Employee Agents: Week 1
DEARBORN - Last week was our first week for employee agents to drive the Fiesta and Fiesta ST. As a part of the program we ask our agents to post to Instagram at least once a day.
- Ford’s No.1 Fiesta Community Celebrates 100,000 Fans; Becomes Highest Liked Facebook Page for a Single Automotive Nameplate in Thailand
BANGKOK, Thailand — With more than 130,000 fans, the Ford Fiesta Thailand Facebook fan page (www.facebook.com/FordFiestaThailand) is considered the highest liked Facebook page for a single automotive nameplate in Thailand. The Thai community of Fiesta fans on the Facebook page is also the largest among Fiesta online communities globally.
- Ford Invites Consumers, Media, Public to Follow Earnings Online
DEARBORN - This quarter, Ford will be live-tweeting its earnings news on both Twitter and StockTwits. StockTwits is a social platform for the financial community that uses $F as a tag for all mentions of our stock. In fact, StockTwits introduced the idea of $TICKER on Twitter and it actually works as a hashtag for mentions of any stock symbol. We began using StockTwits to share financial news last quarter and are excited to continue the relationship since it allows us to reach 40 million people who seek investment and financial news on social media.