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Media Reaction Positive to Ford's Auto Show Reveals

Jan-12-2015 11:15 AM ET

Media reaction has been very positive after Ford revealed three new performance models and won the Truck of the Year award at the North American International Auto Show.

UAW-Ford Employees Represent Ford Products, Educate Attendees at 2014 NAIAS

Jan-24-2014 6:00 AM ET

​DETROIT - When attendees enter the Ford stand at this year’s North American International Auto Show (NAIAS),  they’re greeted by an even more engaging and interactive display floor than in previous years.

Alan Mulally Hosts Town Hall Meeting During NAIAS Press Days

Jan-22-2014 6:50 AM ET

​DETROIT – To kick off day two of press days at the North American International Auto Show (NAIAS) at Detroit’s Cobo Center Tuesday, Alan Mulally, Ford president and chief executive officer, hosted a Town Hall meeting for media, local college students and business leaders involved in the renaissance of the City of Detroit.

Ford NAIAS Exhibit Brings New F-150 to Life in a Real Way

Jan-21-2014 8:30 AM ET

​DETROIT - The worldwide debut of the all-new 2015 Ford F-150 at the North American International Auto Show (NAIAS) features a Detroit-exclusive Future of Tough assembly line exhibit that offers visitors an actual look at how the iconic truck will be built at Ford’s Kansas City Assembly Plant. 

Kids of All Ages Can Get an All-New Mustang; Free Revell Model Kits at North American International Auto Show

Jan-17-2014 7:00 AM ET

​DETROIT - Pony car fans of any age can be first in the world to own the all-new 2015 Ford Mustang this weekend at the North American International Auto Show in Detroit. To commemorate 50 years of Ford Mustang, Revell® – a worldwide leader in the hobby industry – will host a Make ’n Take™ event at the Ford booth during the show.

Ford NAIAS Stand Showcases Product, Technology

Jan-16-2014 6:20 PM ET

​DETROIT - The Ford display at the 2014 North American International Auto Show (NAIAS) was purposefully designed to bring one overarching Ford message to life, according to David Tillapaugh, Global Auto Show Operations manager. 

NAIAS Competitive Product Video Tour

Jan-16-2014 6:15 PM ET

​DETROIT - Each year, @Ford tours the North American International Auto Show with a Ford executive to share impressions on what the competition brought to the show.

Behind the Blue Oval: An Oasis of Comfort, Convenience at NAIAS

Jan-15-2014 6:35 AM ET

​DETROIT – During the North American International Auto Show (NAIAS), Detroit’s Cobo Hall is a very busy place. Media and other attendees rushing from press conference to press conference covering miles of carpet-covered concrete and frantically racing to meet a plethora of deadlines. This year, in Cobo’s newly renovated Grand River Ballroom; Ford provided a convenient and comfortable oasis for press day attendees in the first-of-its-kinds attraction: Behind the Blue Oval.

Ford and Rent the Runway Join Forces to Bring a Fusion of Style and Accessibility

Jan-14-2014 1:10 PM ET

​DETROIT - Ford and Rent the Runway are joining forces to make great style accessible on and off the road to fashion fans across the country. Through the Test-Drive Style campaign, Ford and the premier destination for designer fashion and accessory rentals will give consumers an opportunity to test out their must-have designer looks, along with a chance to win their very own stylish new drive – the Ford Fusion.

2014 NAIAS Coverage

Jan-14-2014 9:00 AM ET

​DETROIT - Check out what Ford is showing at the 2014 North American International Auto Show (NAIAS) and the media coverage.  Click on the images below to get all of the details on the news being announced. This page will be continually updated throughout the week to provide you the latest Ford news from NAIAS.

Faces of F-150

Jan-14-2014 7:15 AM ET

​DEARBORN - Ford faces of the all-new Ford F-150.

Advanced 2.7-Liter EcoBoost with Auto Start-Stop Brings New Capability and Efficiency to Next Ford F-150

Jan-14-2014 6:15 AM ET

​DETROIT – Ford, America’s truck leader, is expanding its industry-leading range of powerful and efficient powertrains with the addition of an all-new 2.7-liter EcoBoost® with standard Auto Start-Stop engineered specifically for the next-generation Ford F-150.

Ford Uses High-Strength Steel Plus High-Strength, Aluminum Alloys on Toughest F-150 Ever

Jan-14-2014 6:10 AM ET

​DETROIT - The all-new Ford F-150 brings a new meaning to Built Ford Tough, with cutting-edge materials and an industry-first frame design, making the truck tougher and more efficient than ever.

Lincoln Welcomes Shinola and Dwell to Stand at North American International Auto Show

Jan-14-2014 6:00 AM ET

​DETROIT - Handcrafted watches, bicycles, wildflowers, grasses, and, of course, striking vehicles all will be part of the Lincoln Motor Company’s stand at this year’s North American International Auto Show. The show is open to the public Jan. 18-26 at Detroit’s Cobo Center.

Ford Executives Ring NYSE Opening Bell, Mark Introduction of the All-New Ford F-150

Jan-13-2014 5:45 PM ET

​NEW YORK - Ford executives rang the Opening Bell at the New York Stock Exchange Monday marking introduction of the all-new 2015 Ford F-150.

Nearly 3,000 Employees and Retirees Attend NAIAS Preview, Witness First Reveal of New Ford F-150

Jan-13-2014 8:45 AM ET

​DETROIT - It was an exciting Sunday afternoon for the nearly 3,000 Ford employees and retirees who crowded Joe Louis Arena in Detroit – with family and friends in tow – to attend a special employee preview of the Ford news conference at the 2014 North American International Auto Show (NAIAS). 

Ford NAIAS Event Uses Cutting-Edge Tech, Creativity to Tell Product Story

Jan-13-2014 8:45 AM ET

​DETROIT – Before being revealed to media during the North American International Auto Show (NAIAS) Monday, the all-new Ford F-150 roared its way into Joe Louis Arena stage, introducing Ford employees, retirees as well as family and friends to the next generation of Built Ford Tough during the fourth annual NAIAS  Employee Preview event.

All-New Ford F-150 Redefines Full-Size Trucks as the Toughest, Smartest, Most Capable F-150 Ever

Jan-13-2014 12:00 AM ET

​DETROIT – Ford today introduces the all-new Ford F-150, the reinvention of America’s favorite truck. It is the toughest, smartest and most capable F-150 ever – setting the standard for the future of trucks.

Smart New Features Take Capability, Comfort and Convenience to New Levels for All-New F-150

Jan-13-2014 12:00 AM ET

​DETROIT – Ford’s all-new F-150 improves capability, comfort and convenience with more than a dozen smart new technologies for owners of America’s most popular truck. Many of these features are appearing for the first time ever on a pickup truck.

NAIAS News with Ford’s Mass Relevance Content Hub

Jan-12-2014 9:00 PM ET

​DETROIT - News breaks, content evolves but the love for Ford products and heartbeat behind the Blue Oval never stops.