DEARBORN - Just over a year ago, Ford unveiled the words “Go Further” as the company’s global brand promise.
The words were new, but the sentiment has lived in the DNA of Ford throughout its history: people serving people, ingenuity and attainability.
They are powerful ideas that reflect the spirit and the passion that drives each Ford employee and the company’s successes around the globe.
In the past year, we’ve seen hundreds of inspiring examples of Go Further that were shared through the Go Further Team Content site on @Ford Online. And we are encouraged that employees from all parts of the company continue to share how they Go Further every day by submitting their stories.
@Ford recently asked employees “What or who inspires you to Go Further?” Click here to view those responses from Ford team members who attended this year’s auto show preview event.
What or who at Ford inspires you to Go Further? Share your thoughts in the comment section below.